Extraordinary Works from Daniel Carlsten
Marissa Liu — December 8, 2009 — Art & Design
References: danielcarlsten & ffffound
After working as art director, graphic designer and illustrator at Acne, Swedish designer Daniel Carlsten has branched out on his own. Using simple, elegant and to-the-point paper creations as marketing tools, the designer creates truly stunning visual identities.
Daniel Carlsten's papercrafts, graphic designs and illustrations have been used in various marketing formats to promote many differing industries. His ability to showcase what you can do with paper is what really sets him apart.
Implications - Companies can garner audience attention and appeal to a wide demographic by taking everyday household items and turning them into something remarkable and artistic. Not only will this inspire consumers to try to recreate the products, but it will create an inevitable sense of intrigue in shoppers that will result in sales.
Daniel Carlsten's papercrafts, graphic designs and illustrations have been used in various marketing formats to promote many differing industries. His ability to showcase what you can do with paper is what really sets him apart.
Implications - Companies can garner audience attention and appeal to a wide demographic by taking everyday household items and turning them into something remarkable and artistic. Not only will this inspire consumers to try to recreate the products, but it will create an inevitable sense of intrigue in shoppers that will result in sales.
Trend Themes
1. Papercraft Marketing - Using papercrafts as marketing tools can create visually stunning and attention-grabbing visual identities.
2. Transforming Everyday Items - Turning everyday household items into remarkable and artistic creations can generate audience intrigue and inspire consumer engagement.
3. Creative Graphic Design - Using simple, elegant, and to-the-point graphic designs can effectively promote diverse industries and products.
Industry Implications
1. Advertising and Marketing - Companies in advertising and marketing can utilize papercrafts to create visually appealing and memorable campaigns.
2. Retail - Retailers can use papercrafts to transform their products into unique and artistic displays, attracting customers and increasing sales.
3. Design and Creative Services - Design and creative service companies can leverage papercrafts to showcase their innovation and artistic abilities, gaining a competitive edge.
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