The Cynthia Rowley Wetsuit Collection Brings Style to Surf
Meghan Young — January 17, 2015 — Lifestyle
References: cynthiarowley & refinery29
The Cynthia Rowley Wetsuit Spring Collection is one that will inspire women around the world to pick up a board and hit the water ASAP. After all, winter doesn't phase many avid surfers living in the Northern Hemisphere. Yet it does require a deep commitment. In this case, a true love of fashion as well.
Made up of bright pastels and geometrical patterns, the Cynthia Rowley Wetsuit Spring Collection brings a ton of style to the beach. Instead of reaching for the traditional black wetsuit, women will be able to show off their personalities in a range of different ways thanks to this diverse line. At the end of the day, the Cynthia Rowley Wetsuit Sprign Collection is also very Instagram worthy.
Made up of bright pastels and geometrical patterns, the Cynthia Rowley Wetsuit Spring Collection brings a ton of style to the beach. Instead of reaching for the traditional black wetsuit, women will be able to show off their personalities in a range of different ways thanks to this diverse line. At the end of the day, the Cynthia Rowley Wetsuit Sprign Collection is also very Instagram worthy.
Trend Themes
1. Fashion-forward Watersports - Designing fashionable watersports outfits is a disruptive innovation opportunity in the watersports industry.
2. Personalized Wetsuit Designs - Creating personalized wetsuit designs is a disruptive innovation opportunity in the fashion industry.
3. Sustainable Surfing Apparel - Developing sustainable surfing apparel is a disruptive innovation opportunity in the fashion industry and watersports industry.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from disrupting the traditional black wetsuit with personalized and fashionable designs.
2. Watersports Industry - The watersports industry can benefit from creating more stylish and sustainable apparel for surfers and other athletes.
3. Social Media Industry - The social media industry can benefit from the growing trend of Instagram-worthy watersports outfits by incorporating them into their marketing strategies.
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