Crayola Nail Polish Will Bring Out the Kid in You
Katherinev123 — June 26, 2012 — Marketing
If you're someone who grew up going through pack after pack of Crayola crayons, then you'll be excited to find out that Crayola nail polish now exists! The company has just released a pack of eight mini nail polishes inspired by your favorite Crayola colors.
Bright and fun, with some polishes containing a metallic shine or sparkle, the Crayola nail polishes are sure to bring you back to the days when coloring outside the lines was a given. The pack, which comprises 0.07 fluid ounce-bottles of shades ranging from Cotton Candy and Robin’s Egg Blue to Plum and Wild Strawberry, comes in a box that mimics the look of the original Crayola crayon box and can be all yours for a measly $12.
Bright and fun, with some polishes containing a metallic shine or sparkle, the Crayola nail polishes are sure to bring you back to the days when coloring outside the lines was a given. The pack, which comprises 0.07 fluid ounce-bottles of shades ranging from Cotton Candy and Robin’s Egg Blue to Plum and Wild Strawberry, comes in a box that mimics the look of the original Crayola crayon box and can be all yours for a measly $12.
Trend Themes
1. Crayola Nail Polish - The release of Crayola-inspired nail polishes offers an opportunity for disruptive innovation in the cosmetics industry.
2. Childhood Nostalgia - Capitalizing on childhood nostalgia through products like Crayola nail polish can create disruptive innovation in the nostalgia market.
3. Miniature Beauty Products - The trend of mini nail polish sets, like the Crayola pack, presents an opportunity for disruptive innovation in the beauty industry.
Industry Implications
1. Cosmetics - The release of Crayola nail polish presents disruptive innovation opportunities in the cosmetics industry.
2. Nostalgia - Capitalizing on childhood nostalgia through products like Crayola nail polish can create disruptive innovation in the nostalgia market.
3. Beauty - The trend of mini nail polish sets, like the Crayola pack, presents an opportunity for disruptive innovation in the beauty industry.
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