SOLE & United By Blue Created "the World's Most Eco-Friendly Shoe"
Laura McQuarrie — March 7, 2019 — Eco
References: kickstarter & prweb
Merino wool, rice rubber, algae foam, bamboo and bison fiber are the sustainable components of these eco-friendly recycled cork sneakers from SOLE and United By Blue (UBB). This design is currently being introduced on Kickstarter as "the world's most eco-friendly shoe," as the durable, comfortable and long-lasting model delivers high-performance features in a responsible way.
The SOLE x UBB Jasper Wool Eco Chukka features the new ReCORK recycled cork midsole from SOLE, which is made from recycled wine corks, as well as UBB’s award-winning BisonShield insulation. With its natural, sustainable components, the sneaker boasts hypoallergenic, temperature-regulating, odor-eliminating and antimicrobial features and that promise to outperform their synthetic counterparts.
The shoes can even be comfortably worn without socks, as well as compressed when packing for adventures.
The SOLE x UBB Jasper Wool Eco Chukka features the new ReCORK recycled cork midsole from SOLE, which is made from recycled wine corks, as well as UBB’s award-winning BisonShield insulation. With its natural, sustainable components, the sneaker boasts hypoallergenic, temperature-regulating, odor-eliminating and antimicrobial features and that promise to outperform their synthetic counterparts.
The shoes can even be comfortably worn without socks, as well as compressed when packing for adventures.
Trend Themes
1. Sustainable Sneakers - The growing demand for eco-friendly footwear opens up opportunities for brands to create high-performance sneakers using sustainable materials.
2. Recycled Cork - The use of recycled cork in shoe manufacturing offers a disruptive innovation that combines sustainability with comfort and durability.
3. Natural Fiber Insulation - The incorporation of natural fiber insulation, such as UBB's award-winning BisonShield, in sneakers presents an opportunity for brands to offer footwear with enhanced performance and eco-friendly features.
Industry Implications
1. Footwear - Sustainable sneakers are poised to disrupt the footwear industry by meeting the growing demand for eco-friendly and high-performance footwear.
2. Textile - The use of recycled cork and other sustainable materials in shoe manufacturing presents new opportunities for the textile industry to innovate and create eco-friendly products.
3. Outdoor Retail - The integration of natural fiber insulation and other sustainable components in sneakers allows the outdoor retail industry to offer environmentally-conscious consumers products that align with their values.
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