The Circle SuperNatural Runner has been launched by the activewear brand as a footwear style created with sustainability in the spotlight to provide consumers with an alternative to other shoe options.
The shoe is characterized by its sustainable construction that includes materials that are bio-sourced, biodegradable and recyclable, depending on the component. The shoe is fully made in Europe and puts natural materials in focus with 75% of the style created with them. These materials give the shoe a lightweight profile that's durable and also thermoregulating for maximized comfort.
The Circle SuperNatural Runner features PLNT-FOAM in the sole for optimal energy return and has an upper made with 50% Woolmark-certified wool and 50% TENCEL LUXE. The shoe is made with PROWEAVE technology to enhance overall durability, breathability and thermoregulation.
Why This Trend Is Growing
- Bio-sourced Footwear Materials
- Shoes made from materials that are sourced from biological origins present an eco-friendly alternative to synthetic options.
- Thermoregulating Athletic Apparel
- Footwear designed with thermoregulating properties ensures athletes remain comfortable regardless of weather conditions.
- Durable Lightweight Designs
- Creating lightweight shoes that do not sacrifice durability opens up new possibilities for performance footwear.
Industries Being Reshaped
- Sustainable Fashion
- Incorporating biodegradable and recyclable materials into clothing lines significantly reduces environmental impact.
- High-performance Athletic Wear
- Emerging technologies that enhance breathability and energy return are revolutionizing athletic wear for better performance.
- European Manufacturing
- Producing goods fully within Europe ensures adherence to high environmental and labor standards, promoting regional industry.
