Gucci Partners with Comme Des Garçons to Launch a Limited-Edition Tote
Grace Mahas — September 6, 2019 — Luxury
References: gucci & luxurylaunches
Luxury fashion house Gucci has partnered with Japanese fashion Comme Des Garçons to launched an ultra-luxe, limited-edition tote bag. Comme Des Garçons has previously launched an exclusive holiday collection that featured special pieces from Gucci and other luxury fashion brands.
The Gucci x Comme Des Garçons tote bag is the perfect bag for the fall season -- it boasts a rich beige color with the fame Gucci stripe down the center. The luxury tote also features a quaint floral print pattern that runs vertically on the tote and will be adorned with Comme Des Garçons' branding in the middle.
The unique collaboration between the two fashion brands speaks to the influence of street fashion with luxury labels. The Gucci X Comme des Garçons limited-edition tote bag will be available exclusively at Dover Street Market Singapore and will retail at $595 USD.
The Gucci x Comme Des Garçons tote bag is the perfect bag for the fall season -- it boasts a rich beige color with the fame Gucci stripe down the center. The luxury tote also features a quaint floral print pattern that runs vertically on the tote and will be adorned with Comme Des Garçons' branding in the middle.
The unique collaboration between the two fashion brands speaks to the influence of street fashion with luxury labels. The Gucci X Comme des Garçons limited-edition tote bag will be available exclusively at Dover Street Market Singapore and will retail at $595 USD.
Trend Themes
1. Street Fashion Luxury - There is an opportunity for luxury fashion houses to collaborate with street fashion brands to design limited edition collections that appeal to younger consumers.
2. Floral Patterns - The trend of using floral and other unique patterns on luxury bags is growing, creating opportunities for new fashion lines or for established luxury brands to explore new, uncharted territory in their designs.
3. Limited-edition Collaborations - The trend of limited edition designer collaborations is increasingly popular and provides a unique opportunity for brands to test new designs and gauge interest in new products or features.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can explore new trends and collaborations with street fashion labels to increase their appeal to younger audiences.
2. Streetwear - Streetwear brands can leverage their popularity among younger audiences to collaborate with luxury fashion houses, combining their unique styles for new products.
3. Retail - Retailers can offer more limited-edition collections to attract younger audiences who want to stay on top of the latest fashion trends.
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