Voting for Comcast Town Finalists Commences
Marissa Brassfield — June 8, 2009 — Marketing
References: bit.ly
Last month we introduced you to Comcast Town’s interactive home makeover competition, and Comcast has just released the four finalists and opened up the site for public voting.
You can check out the four designs that made the cut at Comcast Town above and vote for your pick at the link below once daily. The winner of the Comcast Town Design Showdown gets a home renovation valued at up to $30,000, which includes a room remodel, Sony Vaio laptop, Philips digital phone, and a Sony Bravia HDTV.
You can check out the four designs that made the cut at Comcast Town above and vote for your pick at the link below once daily. The winner of the Comcast Town Design Showdown gets a home renovation valued at up to $30,000, which includes a room remodel, Sony Vaio laptop, Philips digital phone, and a Sony Bravia HDTV.
Trend Themes
1. Crowdsourced Home Makeovers - Crowdsourcing can challenge traditional interior design methods and create opportunities for those in the home renovation industry.
2. Interactive Home Makeover Competitions - Interactive competitions can provide disruptive innovation opportunities for companies to engage with customers and promote their brand.
3. Public Voting for Design Competitions - Public voting in design competitions can increase brand engagement and create opportunities for companies to identify new trends and customer preferences.
Industry Implications
1. Home Renovation - Crowdsourced home makeovers and interactive design competitions can disrupt the traditional home renovation industry and provide opportunities for companies to modernize their services.
2. Consumer Electronics - Collaboration with design competitions can provide consumer electronics companies the chance to showcase their products' role in home renovation projects and help modernize the industry.
3. Marketing and Advertising - Crowdsourced home makeovers and interactive design competitions can engage customers and provide marketing and advertising professionals with opportunities to create and promote new and innovative brand experiences.
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