Kidrobot Shrunk Down and Accessorized Its Vinyl 'Labbit' Toys
Riley von Niessen — September 14, 2016 — Art & Design
References: kidrobot
'Kidrobot,' a company founded back in 2002 that's known for producing unique vinyl toys, expanded its collection with a line of collectible keychains that make use of its popular 'Labbit' model -- which was originally created by pop art artist Frank Kozik.
The collectible keychains come in completely opaque packaging with no labels as to what design it is -- making the many variations even more difficult to obtain for consumers. The Labbit toys vary greatly in appearance, however each has a food-related theme.
While one of the vinyls is decorated as a tiny ice cream truck, another is dressed like a piece of sushi. In different variations, the collectible keychains have ice cream cones covering their mouths, whereas others are sipping on lemonade or bubble tea.
The collectible keychains come in completely opaque packaging with no labels as to what design it is -- making the many variations even more difficult to obtain for consumers. The Labbit toys vary greatly in appearance, however each has a food-related theme.
While one of the vinyls is decorated as a tiny ice cream truck, another is dressed like a piece of sushi. In different variations, the collectible keychains have ice cream cones covering their mouths, whereas others are sipping on lemonade or bubble tea.
Trend Themes
1. Food-themed Collectibles - Kidrobot's collectible keychains featuring food-related designs offer a potential market for foodies, toy enthusiasts, and collectors alike.
2. Opaque Packaging - Offering collectibles in opaque packaging without identifying the design could be a new trend in the collection industry.
3. Expansion of Collectible Merchandise - The expansion of production to create collectibles beyond the typical toy market opens opportunities for companies to expand their target audience.
Industry Implications
1. Toy Manufacturing - Companies specializing in collectible toys and merchandise could release more food and beverage-themed designs to cater to the emerging market.
2. Food and Beverages - Food and beverage companies could collaborate with toy manufacturers to release collectible merchandise and expand brand awareness.
3. Collectibles and Memorabilia - Expanding the range of collectible merchandise beyond traditional markets to suit a wider audience, such as foodies and collectors, could be a major financial opportunity.
2.5
Score
Popularity
Activity
Freshness
