This Drawings Show What Your Brew Says About Who You Are
Alyson Wyers — June 11, 2015 — Lifestyle
References: coffeetastingclub & designtaxi
These illustrations showcasing coffee personalities indicate what your brewing habits say about who you are as a person. From Coffee Tasting Club, the images categorize people into titles like The Barista's Bestie, making it even more fun.
The After-Dinner Plunger uses a french press to try and impress other people. The Pod Pusher swears by the fast flavors of the popular coffee makers such as Keurig and Nespresso, where as The Pour Over Purist will only drink from an ergonomic temperature-controlled and flavor-maximizing mug. While The Barista's Bestie is prepared to pay for the best brewed coffee, The Instant Addict has a no-nonsence approach to a hot cup of joe.
These coffee personalities also indicate how much people identify with their caffeine of choice.
The After-Dinner Plunger uses a french press to try and impress other people. The Pod Pusher swears by the fast flavors of the popular coffee makers such as Keurig and Nespresso, where as The Pour Over Purist will only drink from an ergonomic temperature-controlled and flavor-maximizing mug. While The Barista's Bestie is prepared to pay for the best brewed coffee, The Instant Addict has a no-nonsence approach to a hot cup of joe.
These coffee personalities also indicate how much people identify with their caffeine of choice.
Trend Themes
1. Personalized Coffee - Opportunities exist for companies to offer personalized coffee experiences based on customer preferences and personalities.
2. Coffee Brewing Technology - Businesses can innovate by introducing new coffee brewing technologies that cater to different preferences and personalities.
3. Coffee Culture - The increasing popularity of coffee culture presents opportunities for businesses to tap into emerging markets and niches.
Industry Implications
1. Coffee and Beverage Industry - Companies in the coffee and beverage industry can focus on developing new products and services that cater to the different coffee personalities.
2. Technology Industry - Technology companies can develop new coffee makers and accessories that incorporate new features and brewing techniques.
3. Food and Hospitality Industry - Restaurants and cafes can offer curated coffee experiences that cater to different customers based on their preferences and personalities.
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