This Craft Brewery Developed a Coffee Ale Made from Brazilian Beans
Katherine Pendrill — September 5, 2016 — Lifestyle
The German craft brewery Von Freude recently teamed up with the Hamburg-based roaster Balzac Coffee to develop a new Coffee Ale. With the rising popularity of cold brew, brands have begun to incorporate coffee into a wider variety of beverages. This new ale puts a coffee-inspired twist on beer for a boozy pick-me-up.
In order to produce the new Coffee Ale, Von Freude worked with producer Fazendas Dutra to source direct-trade Brazilian beans. The beans were then slow-roasted to enhance their fruity aromas. Finally, the beans were added to the beer during the primary fermentation stage to prepare a light-bodied ale with intense coffee aromas. In other words, the new Coffee Ale puts a boozy twist on traditional cold brew.
In order to produce the new Coffee Ale, Von Freude worked with producer Fazendas Dutra to source direct-trade Brazilian beans. The beans were then slow-roasted to enhance their fruity aromas. Finally, the beans were added to the beer during the primary fermentation stage to prepare a light-bodied ale with intense coffee aromas. In other words, the new Coffee Ale puts a boozy twist on traditional cold brew.
Trend Themes
1. Coffee-infused Beverages - Brands are incorporating coffee into a wider variety of beverages, presenting opportunities to innovate with new coffee-infused products in the beverage industry.
2. Flavor Innovation - The rise in popularity of coffee-infused ales suggests the potential for adding unique flavors to traditional products, creating opportunities for flavor innovation in the craft beer industry.
3. Crossover Collaborations - Collaborations between craft breweries and coffee roasters highlight the potential for partnership opportunities and product innovation in the beverage industry.
Industry Implications
1. Beverage Industry - With the increasing popularity of coffee-infused beverages, the beverage industry can explore new product development and market expansion opportunities.
2. Craft Beer Industry - The emergence of coffee-infused ales presents a disruptive innovation opportunity for craft breweries to experiment with unique flavors and attract new customers.
3. Coffee Roasting Industry - Collaborations with craft breweries to create coffee-infused ales can open up new revenue streams and expand market reach for coffee roasters.
1.6
Score
Popularity
Activity
Freshness
