We Are Goat's Client Guide Book Advises 'Please Don't Be a D*ck'
Laura McQuarrie — April 16, 2014 — Marketing
References: wearegoat & pleasedontbeadick
'Please Don't Be a Dick' is the name of the newly released client guide book from We Are Goat, a brand consultancy and identity development studio in London. The book provides a handy guide on how to work with designers and a crash course on what it is that graphic designers do exactly, a look inside the design process, as well as project schedules, among other insightful topics.
Although We Are Goat knows that there's no such thing as the perfect client, all it's asking for is people to play nice with one another.
Please Don't Be a Dick is available as an e-book online and if you're curious about how to become a better client, there's even a sample available for download.
Although We Are Goat knows that there's no such thing as the perfect client, all it's asking for is people to play nice with one another.
Please Don't Be a Dick is available as an e-book online and if you're curious about how to become a better client, there's even a sample available for download.
Trend Themes
1. Client Guide Books - Opportunity for businesses to create client guide books that provide insights and guidelines for better collaboration with clients.
2. Graphic Designer Education - Potential for educational programs or crash courses on graphic design to enhance understanding and collaboration between designers and clients.
3. Improved Client-designer Relationships - Opportunity to foster better relationships between clients and designers through effective communication and mutual understanding.
Industry Implications
1. Brand Consultancy - Disruptive innovation opportunity: Develop client guide books or educational resources to enhance client collaboration and understanding.
2. Graphic Design - Disruptive innovation opportunity: Offer educational programs or crash courses on graphic design to bridge the gap between designers and clients.
3. E-book Publishing - Disruptive innovation opportunity: Create platforms or services for publishing and distributing client guide books and other industry-specific educational materials.
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