This Clean Energy Drink From HiBall Statisfies and Nourishes
Katherine Pendrill — May 5, 2015 — Lifestyle
References: hiballer & trndmonitor
Ideal for the busy but health-conscious consumer on the go, the “clean energy drink” from American company HiBall offers a healthier version of a high protein energy shake. The new clean energy drinks are the latest product introduced by HiBall, following its sparkling energy waters, organic energy drinks and cold brewed coffees.
In contrast to many traditional energy drinks, HiBall’s healthy high protein shakes are particularly unique due to their exclusive use of organic, fair-trade ingredients. Additionally, the clean energy drinks are made from grass fed Milk Protein Concentrate and Calcium Caseinate, and they are also RBST-free.
Specifically developed for professional athletes as well as hard-working professionals, HiBall’s clean energy drinks offer 25 g of protein per 11 oz/325 ml serving. The company states that its drinks are perfect for keeping you going throughout a demanding day, whether you’re moving from meeting to meeting, or sweating it out in the gym.
In contrast to many traditional energy drinks, HiBall’s healthy high protein shakes are particularly unique due to their exclusive use of organic, fair-trade ingredients. Additionally, the clean energy drinks are made from grass fed Milk Protein Concentrate and Calcium Caseinate, and they are also RBST-free.
Specifically developed for professional athletes as well as hard-working professionals, HiBall’s clean energy drinks offer 25 g of protein per 11 oz/325 ml serving. The company states that its drinks are perfect for keeping you going throughout a demanding day, whether you’re moving from meeting to meeting, or sweating it out in the gym.
Trend Themes
1. Clean Energy Drinks - Disruptive Innovation Opportunity: Develop clean energy drinks that prioritize organic, fair-trade ingredients and offer high protein content.
2. Health-conscious On-the-go Consumers - Disruptive Innovation Opportunity: Create convenient and nutritious products specifically designed for busy individuals who prioritize health and wellness.
3. Protein-rich Beverages - Disruptive Innovation Opportunity: Develop beverages with high protein content to cater to athletes and professionals seeking sustained energy and muscle recovery.
Industry Implications
1. Functional Beverages - Disruptive Innovation Opportunity: Explore the functional beverage industry to develop innovative and healthier alternatives to traditional energy drinks.
2. Fitness and Sports Nutrition - Disruptive Innovation Opportunity: Tap into the fitness and sports nutrition industry to create unique protein-rich beverages that cater to athletes and active individuals.
3. Convenience Food and Beverage - Disruptive Innovation Opportunity: Innovate within the convenience food and beverage industry, providing nutritious and portable options for health-conscious consumers on the go.
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