The Ivy Created Two Cirque du Soleil-Celebrating Cocktails
Laura McQuarrie — January 4, 2019 — Lifestyle
References: theivykensingtonbrasserie & barmagazine
To celebrate the return of the Cirque du Soleil to Royal Albert Hall, The Ivy Kensington Brasserie created a pair of exclusive circus-inspired cocktails.
The Cirque du Soleil performance goes by the name 'Totem' and explores the human desire to fly. As such, these two new menu items reflect elements of this theme, as well as the acrobatic nature of the Cirque du Soleil. While the Tropical Trapeze boasts a base of Hendricks gin that is built upon with cream de banana, lime juice, hibiscus syrup and peach bitters, the Drum Dance combines the cherry, citrus and mint flavors with rum, cinnamon juice and a few other flavorful additions.
Some of the menu items at The Ivy that are said to pair well with these inventive cocktails include the Bang Bang Chicken or the Roast Hake.
The Cirque du Soleil performance goes by the name 'Totem' and explores the human desire to fly. As such, these two new menu items reflect elements of this theme, as well as the acrobatic nature of the Cirque du Soleil. While the Tropical Trapeze boasts a base of Hendricks gin that is built upon with cream de banana, lime juice, hibiscus syrup and peach bitters, the Drum Dance combines the cherry, citrus and mint flavors with rum, cinnamon juice and a few other flavorful additions.
Some of the menu items at The Ivy that are said to pair well with these inventive cocktails include the Bang Bang Chicken or the Roast Hake.
Trend Themes
1. Circus-inspired Cocktails - Opportunity to create unique and experiential drink offerings inspired by performing arts.
2. Totem Theme - Potential for themed food and beverage menus that reflect the concept and storyline of a performance or event.
3. Acrobatic Mixology - Innovative techniques and presentation styles can be incorporated into cocktail-making to enhance the entertainment value.
Industry Implications
1. Restaurants and Bars - Opportunity for establishments to differentiate themselves and attract customers by offering creative and thematically inspired cocktails.
2. Event Planning and Catering - Potential to create immersive event experiences by incorporating themed food and beverage menus that enhance the overall atmosphere.
3. Entertainment and Hospitality - Collaboration opportunities to create exclusive cocktail offerings that align with the themes and narratives of performances or venues.
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