Noon's Matcha-Flavored Chocolate Delights Lift Moods & Energy Levels
Laura McQuarrie — August 6, 2024 — Lifestyle
References: noon.world & instagram
Matcha is beloved for the sustainable energy it supplies and its benefits and flavor inspired the newest functional chocolate flavor for Noon's Chocolate Delights.
Dairy-free white chocolate and functional mushrooms are the medium for elevating moods and energy levels with these vegan, fully plant-based bites. This fast-acting functional chocolate promises a noticeable effect in 15 minutes and provides a subtle shift in mood and energy levels that lasts for up to two hours.
To kick off the launch of its Matcha Chocolate Delights, Noon hosted an ice cream party with Rhythm Zero. At the event in New York City, guests were among the first to try and buy the new product and savor an experience centered on matcha, coffee and chess.
Dairy-free white chocolate and functional mushrooms are the medium for elevating moods and energy levels with these vegan, fully plant-based bites. This fast-acting functional chocolate promises a noticeable effect in 15 minutes and provides a subtle shift in mood and energy levels that lasts for up to two hours.
To kick off the launch of its Matcha Chocolate Delights, Noon hosted an ice cream party with Rhythm Zero. At the event in New York City, guests were among the first to try and buy the new product and savor an experience centered on matcha, coffee and chess.
Trend Themes
1. Functional Food Innovations - Enhanced with functional mushrooms, these matcha chocolates tap into consumers' growing demand for foods that offer more than just taste.
2. Plant-based Confectionery - Noon's vegan matcha chocolates exemplify the rise of plant-based alternatives in the confectionery market, providing delicious yet sustainable snacking options.
3. Mood-boosting Treats - Designed to uplift moods within 15 minutes, these energizing chocolates reflect a trend toward foods that offer immediate psychological benefits.
Industry Implications
1. Health and Wellness - The infusion of functional ingredients in chocolates aligns with the health and wellness industry's focus on holistic and preventive health solutions.
2. Vegan and Plant-based Foods - Noon's plant-based matcha chocolates highlight the expanding vegan products market, catering to consumers seeking ethical and sustainable eating options.
3. Specialty Confectionery - The introduction of unique flavor profiles like matcha in chocolates underscores the specialty confectionery industry's push towards premium and innovative snacking experiences.
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