Starbucks Japan's 'Chocoholic Frappuccino' is a Festive Drink
Laura McQuarrie — January 19, 2018 — Lifestyle
References: starbucks.co.jp & en.rocketnews24
Starbucks Japan will soon be gearing up its beverage menu for Valentine's Day with two new indulgent, chocolate-centric drinks—the Valentine Chocoholic Frappuccino and the Valentine Chocoholic Cocoa.
The Valentine Chocoholic Frappuccino blends coffee chocolate sauce and white mocha with chocolate chips, offering a decadent take on indulging on chocolate for Valentine's Day. The Valentine's Chocoholic Cocoa offers aa decadent take on the classic hot chocolate, combining milk with a rich coffee chocolate sauce. The two drinks are set to launch soon near the end of January and will only be offered for a limited time until the arrival of Valentine's Day.
Alongside its two new chocolate-themed beverages, Starbucks Japan is also launching an entire range of drinkware that boasts hearts and popular colorways of the holiday.
The Valentine Chocoholic Frappuccino blends coffee chocolate sauce and white mocha with chocolate chips, offering a decadent take on indulging on chocolate for Valentine's Day. The Valentine's Chocoholic Cocoa offers aa decadent take on the classic hot chocolate, combining milk with a rich coffee chocolate sauce. The two drinks are set to launch soon near the end of January and will only be offered for a limited time until the arrival of Valentine's Day.
Alongside its two new chocolate-themed beverages, Starbucks Japan is also launching an entire range of drinkware that boasts hearts and popular colorways of the holiday.
Trend Themes
1. Decadent Valentine's Frappuccinos - Opportunity for coffee chains to create indulgent, chocolate-centric drinks for Valentine's Day.
Industry Implications
1. Starbucks Japan's Beverage Menu - Opportunity to expand and innovate the beverage menu for Valentine's Day with chocolate-centric drinks.
2. Chocolate-themed Drinkware - Opportunity for the drinkware industry to create Valentine's Day themed products with hearts and popular holiday colorways.
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