The Bisto Chicken with Garden Herbs Gravy is Limited-Edition
Michael Hemsworth — May 31, 2023 — Lifestyle
The Bisto Chicken with Garden Herbs Gravy is being launched by Premier Foods as a lighter take on the brand's gravy mix that promises to provide consumers with a delicious way to enhance a poultry-based meal.
The gravy features a lighter recipe that's perfect for summertime meals and will thus help to incorporate a touch of additional flavor into each bite. The gravy is great for roasts, but can also be used in any way chefs desire to let diners enhance their meal. The product is being launched at Asda locations in the UK starting in June where shoppers can pick up a pack of granules for £2.
Brand Director for Flavors and Seasonings and Home Baking at Premier Foods Here Touchais spoke on the Bisto Chicken with Garden Herbs Gravy saying, "Shoppers continue to opt for roast dinners when looking to treat themselves and family to a tasty meal, a staggering 1.1 billion were eaten last year. Our new Chicken with Garden Herbs Gravy aims to provide consumers with more flavour options and help retailers drive incremental sales alongside the wider Bisto range that is the perfect accompaniment to any meal.”
The gravy features a lighter recipe that's perfect for summertime meals and will thus help to incorporate a touch of additional flavor into each bite. The gravy is great for roasts, but can also be used in any way chefs desire to let diners enhance their meal. The product is being launched at Asda locations in the UK starting in June where shoppers can pick up a pack of granules for £2.
Brand Director for Flavors and Seasonings and Home Baking at Premier Foods Here Touchais spoke on the Bisto Chicken with Garden Herbs Gravy saying, "Shoppers continue to opt for roast dinners when looking to treat themselves and family to a tasty meal, a staggering 1.1 billion were eaten last year. Our new Chicken with Garden Herbs Gravy aims to provide consumers with more flavour options and help retailers drive incremental sales alongside the wider Bisto range that is the perfect accompaniment to any meal.”
Trend Themes
1. Lighter Gravy Mixes - Opportunity to develop lighter and healthier gravy mixes for the growing consumer demand for healthier food options.
2. Flavorful Meal Enhancements - There is a disruption in the food industry, with consumers looking for new ways to enhance their meals and companies can produce creative solutions for that.
3. Poultry Meal Alternatives - Create more poultry-based meal alternatives and products to cater to the large consumer market who love roast dinners as well as healthier options.
Industry Implications
1. Food and Beverage Industry - There is room for more innovative, healthier, and flavorful products in the food and beverage industry.
2. Grocery Retail Industry - Grocery retailers can take advantage of the growing consumer demand for healthier food options by stocking up healthier and flavorful products, making sure it accessible to more consumers.
3. Poultry-focused Restaurants - Restaurants specializing in poultry-based meals can use this trend to provide their customers with flavorful alternatives and innovative dishes.
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