Chetna Organic Seeks to Enable Ethical Supply Chains from India
Rebecca Byers — July 7, 2012 — Social Good
References: chetnaorganic.org.in
Chetna Organic, also known as the Chetna Organic & Fair Trade Cotton Intervention Program (OCIP), is a co-operative that has set out to improve the lives of small farmers in India through venture philanthropy rather than charity. The program produced two separate farmer-owned entities: the Chetna Organic Farmers Association (COFA) and the Chetna Organic Agriculture Producer Company Ltd (COAPCL).
Founded in 2004, Chetna Organic seeks to enable ethical supplies chains by both increasing access to fair trade markets and supporting farmers in terms of profitability and sustainability. Chetna also works with similarly oriented organizations internationally in order to create a global market that supports organic and fair trade products within developing nations, as well as creating and maintaining farm systems aligned with those values within India.
Contact Information
Chetna Organic website
Chetna Organic on Facebook
Founded in 2004, Chetna Organic seeks to enable ethical supplies chains by both increasing access to fair trade markets and supporting farmers in terms of profitability and sustainability. Chetna also works with similarly oriented organizations internationally in order to create a global market that supports organic and fair trade products within developing nations, as well as creating and maintaining farm systems aligned with those values within India.
Contact Information
Chetna Organic website
Chetna Organic on Facebook
Trend Themes
1. Venture Philanthropy - Opportunity to support small farmers through venture philanthropy rather than traditional charity models.
2. Ethical Supply Chains - Opportunity to create and promote ethical supply chains that support fair trade and sustainability.
3. Global Market Collaboration - Opportunity to collaborate with international organizations to create a global market for organic and fair trade products.
Industry Implications
1. Agriculture - Disruptive innovation opportunity to develop and implement sustainable and ethical practices in the agriculture industry.
2. Nonprofit - Disruptive innovation opportunity to reimagine the traditional charity model and explore new ways to support small farmers through venture philanthropy.
3. Retail - Disruptive innovation opportunity to meet the growing demand for ethical and fair trade products by developing and promoting transparent and sustainable supply chains.
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