Cheribundi's Tart Cherry Juice Concentrate Supports Recovery
Laura McQuarrie — September 14, 2021 — Lifestyle
References: cheribundi & prnewswire
Cheribundi Concentrate is a new tart cherry concentrate that's packed with antioxidants and full of benefits to support recovery on the go. The premium tart cherry juice is blended and concentrated with a proprietary process and it makes it easy to enjoy the most antioxidant-rich superfruit in the world.
Made with tart cherry juice and tart cherry juice concentrate, the 2.5-ounce pouch contains the equivalent to 40 tart cherries. Cheribundi Concentrate is ready to consume on its own or it can be blended with water or a smoothie.
The brand's newest product boasts two times the antioxidant benefits of any other Cheribundi product and it speaks to active individuals who need support on the go, especially when it comes to repairing muscle tissue and minimizing exercise-induced muscle damage.
Made with tart cherry juice and tart cherry juice concentrate, the 2.5-ounce pouch contains the equivalent to 40 tart cherries. Cheribundi Concentrate is ready to consume on its own or it can be blended with water or a smoothie.
The brand's newest product boasts two times the antioxidant benefits of any other Cheribundi product and it speaks to active individuals who need support on the go, especially when it comes to repairing muscle tissue and minimizing exercise-induced muscle damage.
Trend Themes
1. Antioxidant Superfruit Boost - The trend of including antioxidant-rich superfruit concentrates in convenient and portable formats for on-the-go consumption is growing, creating opportunities for companies to innovate in packaging, flavor combinations, and ingredient sourcing.
2. Post-workout Recovery Support - The trend of developing functional beverages with targeted ingredients for post-workout recovery, like tart cherry concentrate's ability to repair muscle tissue and minimize muscle damage, creates opportunities for companies to create products that appeal to health-conscious and active consumers.
3. Concentrated Nutrition Solutions - The trend of providing concentrated solutions of nutritious ingredients, like cherry concentrate, for use in various applications, such as blending into smoothies or mixing in drinks, creates opportunities for companies to explore new markets and meet consumer demand for natural and convenient health solutions.
Industry Implications
1. Functional Beverages - The functional beverage industry can capitalize on the growing demand for post-workout recovery support by innovating and developing products with targeted ingredients, such as tart cherry concentrate, for active and health-conscious consumers.
2. Sports Nutrition - The sports nutrition industry can capitalize on the trend of antioxidant-rich superfruit concentrates in convenient formats to innovate and develop new products that meet the needs of athletes and active individuals seeking natural and effective ways to support their performance and recovery.
3. Health and Wellness - The health and wellness industry can capitalize on the trend of concentrated nutrition solutions to provide consumers with alternative and convenient ways to incorporate natural, nutrient-dense ingredients like tart cherry concentrate into their diets.
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