Hoegaarden Cherry Blossom Beer is Only Available in the DMV
Laura McQuarrie — March 27, 2020 — Lifestyle
References: hoegaarden & prnewswire
To celebrate Washington D.C.'s iconic cherry blossom season, Hoegaarden added a new limited-edition product to its Gaarden Series—Hoegaarden Cherry Blossom beer. The seasonal beer product is said to have a refreshing, floral flavor that balances sweet and tart with hints of cherry blossom.
The wheat beer is a celebration of springtime and as it was specifically inspired by Washington D.C., it is only available in the DMV. The Hoegaarden Cherry Blossom comes in at 5.6% ABV and can be purchased in packs at participating retailers in the District of Columbia, Maryland and Virginia.
While Hoegaarden's wheat beer is already beloved as a summer beer, this limited-edition offering gives even more reason for people to experience a variation on a favorite product.
Image Credit: Hoegaarden
The wheat beer is a celebration of springtime and as it was specifically inspired by Washington D.C., it is only available in the DMV. The Hoegaarden Cherry Blossom comes in at 5.6% ABV and can be purchased in packs at participating retailers in the District of Columbia, Maryland and Virginia.
While Hoegaarden's wheat beer is already beloved as a summer beer, this limited-edition offering gives even more reason for people to experience a variation on a favorite product.
Image Credit: Hoegaarden
Trend Themes
1. Limited-edition Beers - Create exclusive, seasonal beer products to generate excitement and offer consumers a unique experience.
2. Flavor Innovation - Experiment with new and unconventional flavors to attract consumers looking for something different and refreshing.
3. Regional Exclusivity - Introduce products that are only available in specific regions to create a sense of exclusivity and appeal to local preferences.
Industry Implications
1. Brewing - Breweries can explore creating limited-edition beers to attract customers and capitalize on seasonal trends.
2. Food and Beverage - Incorporate unique and floral flavors into a range of products to cater to consumers seeking innovative and refreshing options.
3. Tourism - Promote regional exclusivity of products to attract visitors and enhance the overall experience of local attractions and events.
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