Chef Clodagh McKenna and Guinness Hosted an Interactive Cooking Event
Mary Van Puymbroeck — December 11, 2018 — Marketing
References: clodaghmckenna & guinness
As we dive into the holiday season, Guinness Canada has partnered with cookbook author, lifestyle specialist and celebrity Chef Clodagh McKenna to share her expert tips on how to host a warm, intimate and unforgettable holiday party.
Held at the intimate Dish Cooking Studio in Toronto, Chef Clogagh and her team prepared three incredible Guinness-based dishes that are sure to impress even the pickiest eater. The first served was Guinness-based Tempura Shrimp. The batter had a rich, yet light texture only achievable through the addition of a stout like Guinness. Pancetta-Wrapped Turkey and Maple Ginger Pudding tied for 'The Most Delicious Dish' of the night.
The evening was chock-full of fun and creative tips on how to better incorporate the iconic Irish stout into one's cooking, such as with its ingenious addition to a chestnut-flavored gravy made from the drippings. By inviting guests to join Chef Clodagh at this intimate event, the Guinness team opened our eyes to the varied and delicious ways of incorporating such a historic product into the holiday season.
Held at the intimate Dish Cooking Studio in Toronto, Chef Clogagh and her team prepared three incredible Guinness-based dishes that are sure to impress even the pickiest eater. The first served was Guinness-based Tempura Shrimp. The batter had a rich, yet light texture only achievable through the addition of a stout like Guinness. Pancetta-Wrapped Turkey and Maple Ginger Pudding tied for 'The Most Delicious Dish' of the night.
The evening was chock-full of fun and creative tips on how to better incorporate the iconic Irish stout into one's cooking, such as with its ingenious addition to a chestnut-flavored gravy made from the drippings. By inviting guests to join Chef Clodagh at this intimate event, the Guinness team opened our eyes to the varied and delicious ways of incorporating such a historic product into the holiday season.
Trend Themes
1. Interactive Cooking Events - There is an opportunity for businesses to host interactive cooking events with renowned chefs to provide expert tips and engage with customers.
2. Incorporating Unique Ingredients - There is potential for businesses to experiment with incorporating unique ingredients, such as Guinness, into their dishes to create innovative and memorable culinary experiences.
3. Holiday Party Preparation - There is a trend towards seeking expert guidance and tips on how to host warm, intimate, and unforgettable holiday parties, opening opportunities for businesses to provide specialized services or products for holiday event planning.
Industry Implications
1. Event Planning - Event planning companies can take advantage of the trend of interactive cooking events by offering services to organize and host such events for clients.
2. Food and Beverage - Restaurants, catering companies, and food and beverage brands can explore the trend of incorporating unique ingredients like Guinness into their offerings to provide customers with innovative dishes and experiences.
3. Cooking and Kitchen Appliances - Manufacturers and retailers of cooking and kitchen appliances can tap into the trend of seeking expert guidance for holiday party preparation by offering specialized appliances or tools designed for facilitating warm and unforgettable holiday gatherings.
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