Weetos Put a New Twist on Classic Cheese Puff Snacks
Laura McQuarrie — September 5, 2017 — Lifestyle
To play off the idea that some classic cheese puff snacks are go-to treats for marijuana users when a hunger craving strikes, Weetos launched a line of snacks that put a new spin on an iconic snack.
Weetos are offered in Crunchy Cheese, Flaming Hot and Extra Flaming Hot Varieties, each of which is infused with 100-150mg of premium THC. As the brand describes, these products were developed for the purpose of "making the sometimes bland edible experience flavorful and fun."
With the rise in CBD- and THC-infused edible snacks, brands are launching snack food products that reinvent familiar comfort foods with a subversive, grown-up twist. This wave of new, nostalgic edibles appeals to a consumer's desire for an experience that is at once comforting, but also novel at the same time.
Weetos are offered in Crunchy Cheese, Flaming Hot and Extra Flaming Hot Varieties, each of which is infused with 100-150mg of premium THC. As the brand describes, these products were developed for the purpose of "making the sometimes bland edible experience flavorful and fun."
With the rise in CBD- and THC-infused edible snacks, brands are launching snack food products that reinvent familiar comfort foods with a subversive, grown-up twist. This wave of new, nostalgic edibles appeals to a consumer's desire for an experience that is at once comforting, but also novel at the same time.
Trend Themes
1. Thc-infused Snack Foods - The trend of infusing snacks with CBD and THC is on the rise, presenting an opportunity for brands to develop new, exciting products for a growing market.
2. Nostalgic Edibles - Brand can capitalize on the trend of nostalgic edibles by recreating classic snack foods with a subversive, grown-up twist.
3. Flavorful and Fun Edibles - The rise of infused edible snacks presents an opportunity for brands to make the sometimes bland edible experience flavorful and fun.
Industry Implications
1. Cannabis - The cannabis industry can develop and market new THC-infused edibles to cater to a growing consumer demand for infused snacks.
2. Snack Food - The snack food industry can innovate by infusing classic comfort snacks with CBD and THC to create new, exciting products for consumers.
3. Food and Beverage - The food and beverage industry can capitalize on the trend of nostalgic edibles by recreating classic snack foods with a subversive, grown-up twist.
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