Sleio Donates 100% of Profits to the Charitable Cause of Your Choice
Alyson Wyers — May 26, 2014 — Pop Culture
References: sleio & springwise
A charity search engine helps you give back for every internet query you make. Sleio donates 100% of profits to their users' preferred charitable organizations, allowing you to change the world one search at a time.
While other charity search engine operations exist, Sleio is unique because it lets searchers choose what charitable causes the company can send finances to. Currently, when you sign up for their services there are 12 different non-profit options from WWF to the Khan Academy. In time they would like users to be able to add their own favorites as well.
Every time you search, click a link or purchase a product after using this service, Sleio receives funds from their affiliate partners. This money will then go to your charity of choice.
While other charity search engine operations exist, Sleio is unique because it lets searchers choose what charitable causes the company can send finances to. Currently, when you sign up for their services there are 12 different non-profit options from WWF to the Khan Academy. In time they would like users to be able to add their own favorites as well.
Every time you search, click a link or purchase a product after using this service, Sleio receives funds from their affiliate partners. This money will then go to your charity of choice.
Trend Themes
1. Charity Search Engines - The rise of charity search engines presents an opportunity for companies to partner with them for affiliate marketing.
2. Preference-based Donations - Preference-based donation platforms have the potential to disrupt traditional charity models by giving power to the users to decide where their donations go.
3. User-generated Charity Selections - User-generated charity selections can be a new way to engage users and build trust with their preferred brands and services.
Industry Implications
1. Marketing - Marketing companies can use charity search engines for affiliate marketing and to generate positive brand sentiment.
2. Non-profit - Non-profit organizations can partner with preference-based donation platforms to reach new supporters and increase donations.
3. E-commerce - E-commerce companies can partner with user-generated charity selection platforms to engage customers and drive sales.
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