Endemol Shine UK Recreated Its Channel 4 'Hunted' Show as an Experience
Laura McQuarrie — February 10, 2018 — Pop Culture
References: endemolshineuk & campaignlive
TV and film production company Endemol Shine UK's Channel 4 'Hunted' show is a British program that is centered around a group of civilians who are set on the run from former police and intelligence professionals. The show's "Fugitives" are tasked with evading the "Hunters," who use
various surveillance methods to reel in the individuals.
Fans of the hit TV show can now participate in a live experience from Endemol Shine UK and put themselves in the shoes of a Fugitive. The experience takes the form of a 90-minute game, where people must challenge themselves to get from one location to another in London—all the while avoiding the Hunters.
In the same way that escape rooms rose to popularity, this experience challenges players not to get trapped in the real world by some of the same methods of surveillance that are currently in practice.
various surveillance methods to reel in the individuals.
Fans of the hit TV show can now participate in a live experience from Endemol Shine UK and put themselves in the shoes of a Fugitive. The experience takes the form of a 90-minute game, where people must challenge themselves to get from one location to another in London—all the while avoiding the Hunters.
In the same way that escape rooms rose to popularity, this experience challenges players not to get trapped in the real world by some of the same methods of surveillance that are currently in practice.
Trend Themes
1. Live-action Evasion Games - The rise of live-action evasion games and experiences creates opportunities for the gaming and entertainment industry to create immersive experiences for fans of television and film.
2. Real-life Adventure Experiences - These immersive experiences provide entertainment and excitement that can disrupt the traditional tourism industry by offering unique, adrenaline-fueled adventures to travelers.
3. Surveillance Technology in Live Gaming - The use of surveillance technology in live action games and experiences presents disruptive innovation opportunities for the tech industry to create new tools and equipment that enhances the gaming experience.
Industry Implications
1. Gaming and Entertainment - Live-action evasion games and experiences offer new opportunities for gaming and entertainment companies to captivate audiences and increase revenue.
2. Tourism - Real-life adventure experiences can disrupt traditional tourism by offering unique and one-of-a-kind experiences to travelers.
3. Tech - The use of surveillance technology in live-action games present disruptive innovation opportunities for the tech industry to create new tools and equipment that can improve live gaming experiences.
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