Pura Vida Makes Cannabis-Infused Superfoods Packed with Plant-Based Protein
Laura McQuarrie — December 2, 2017 — Lifestyle
References: puravidahealth.org & thedieline
Pura Vida Health recently had its line of cannabis-infused superfoods redesigned by Brewing Creativity to better reflect its mission to serve the modern, health-conscious consumer.
Some of the protein bars available from the brand include protein bars with THC, CBD, as well as an option with equal parts of both. Each vegan and gluten-free bar is packed with 12 grams of plant-based protein, and boasts a healthy take on popular dessert flavors like Peanut Butter Crunch or Chocolate Chip. Alongside protein bars, Pura Vida Health's cannabis-infused superfood collection also includes granola, trail mix and seed mixes.
While there are many edibles that cater to one's sweet tooth, Pura Vida sets itself apart as a producer of high-quality superfood snacks that also appeal to those who are looking for plant-based sources of protein.
Some of the protein bars available from the brand include protein bars with THC, CBD, as well as an option with equal parts of both. Each vegan and gluten-free bar is packed with 12 grams of plant-based protein, and boasts a healthy take on popular dessert flavors like Peanut Butter Crunch or Chocolate Chip. Alongside protein bars, Pura Vida Health's cannabis-infused superfood collection also includes granola, trail mix and seed mixes.
While there are many edibles that cater to one's sweet tooth, Pura Vida sets itself apart as a producer of high-quality superfood snacks that also appeal to those who are looking for plant-based sources of protein.
Trend Themes
1. Cannabis-infused Superfoods - Opportunity to innovate with new combinations of cannabis and superfoods to create unique and health-focused products.
2. Plant-based Protein Bars - Potential for disruption by developing protein bars that are not only plant-based but also infused with cannabis for added wellness benefits.
3. Health-conscious Edibles - Growing market for edible products that cater to health-conscious consumers, providing an opportunity to create innovative and nutritious options.
Industry Implications
1. Health Food Industry - Incorporating cannabis-infused superfoods can open up new markets and attract health-conscious consumers seeking alternative protein sources.
2. Cannabis Edibles Market - Creating cannabis-infused protein bars can tap into the expanding cannabis edibles market and cater to consumers looking for functional and nutritious snacks.
3. Wellness Industry - Combining cannabis and plant-based protein in superfoods presents an opportunity to create disruptive products that cater to the growing wellness trend.
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