'Chaser' is a Zero-Calorie Sugar-Free Cocktail Mixer with Electrolytes
Laura McQuarrie — September 27, 2019 — Lifestyle
References: drinkchaser.co & prnewswire
'Chaser' is the name of a new cocktail mixer from WeHo Bev Co. that's free from calories and sugar, plus infused with electrolytes and hemp CBD for added functional benefits. Thanks to its unique qualities, Chaser is said to be a first-of-its-kind product on the market that "effectively masks the aftertaste of alcohol, to provide drinkers with a healthier, smoother drinking experience."
The cocktail mixer was specifically created to be "the pregame messiah" and an effective way for drinkers to minimize the burn that follows after taking a shot of alcohol, conceal the harsh taste of alcohol in mixed drinks, or prevent the unpleasant experience of hangovers.
For a reinvented drinking experience, Chaser also offers the CBD Drip Bottle alongside the Sweet Tangy Lime Chaser and Cocktail Mixer.
The cocktail mixer was specifically created to be "the pregame messiah" and an effective way for drinkers to minimize the burn that follows after taking a shot of alcohol, conceal the harsh taste of alcohol in mixed drinks, or prevent the unpleasant experience of hangovers.
For a reinvented drinking experience, Chaser also offers the CBD Drip Bottle alongside the Sweet Tangy Lime Chaser and Cocktail Mixer.
Trend Themes
1. Zero-calorie Sugar-free Cocktail Mixers - Opportunity for creating innovative low-calorie and sugar-free cocktail mixers that enhance the drinking experience.
2. Functional Benefits of Cbd-infused Cocktails - Potential for developing cocktails infused with CBD and other functional ingredients to offer unique health benefits to drinkers.
3. Alcohol Aftertaste Masking Products - Disruptive potential in creating products that effectively mask the aftertaste of alcohol, providing a smoother and more enjoyable drinking experience.
Industry Implications
1. Beverage Manufacturing - Beverage manufacturers can explore the creation of zero-calorie and sugar-free cocktail mixers to cater to health-conscious consumers.
2. CBD Products - Opportunity for CBD product manufacturers to expand their offerings by creating CBD-infused cocktail mixers with added functional benefits.
3. Hangover Prevention Products - Health companies can capitalize on the demand for hangover prevention by developing products that minimize the unpleasant effects of alcohol consumption.
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