Cat Lady Preserves Use Simple Materials to Contain It's Product
Michael Hemsworth — March 15, 2013 — Lifestyle
References: catladypreserves & coolhunting
To help add a sweet touch to a piece of toast, Cat Lady Preserves make use of wholesome ingredients that are confined to a simplistic package that is quite clever. Instead of worrying too much about what the package itself looked like, Cat Lady Preserves put the focus onto the product.
When it came time for packaging, Cat Lady Preserves clearly took a goofier approach because even the name itself is chuckle-worthy. Nonetheless, the packaging is quite deceiving because it features barebones materials that hold a very tasty product within.
Preserving jams during the summer is something that not many of us have the means or time to do, which is exactly where Cat Lady Preserves looks to excel. The packaging is reminiscent of a simpler time and we can't help but find it absolutely endearing.
When it came time for packaging, Cat Lady Preserves clearly took a goofier approach because even the name itself is chuckle-worthy. Nonetheless, the packaging is quite deceiving because it features barebones materials that hold a very tasty product within.
Preserving jams during the summer is something that not many of us have the means or time to do, which is exactly where Cat Lady Preserves looks to excel. The packaging is reminiscent of a simpler time and we can't help but find it absolutely endearing.
Trend Themes
1. Simplistic Packaging - Opportunity for companies to use minimalistic and stripped-down packaging designs to highlight the quality of their products.
2. Wholesome Ingredients - A growing trend in the food industry where consumers are seeking products made from natural and healthy ingredients.
3. Nostalgic Branding - An opportunity for companies to capitalize on consumers' desire for products that evoke a sense of nostalgia and simpler times.
Industry Implications
1. Food and Beverage - Innovative packaging designs and focus on natural ingredients can disrupt the traditional food and beverage industry, offering consumers unique and wholesome options.
2. Homemade Products - The trend of homemade and artisanal products can be enhanced with simple and clever packaging, appealing to consumers looking for authentic and quality goods.
3. Eco-friendly Packaging - Companies can capitalize on the trend of sustainable packaging by using barebones materials and minimalistic designs that reduce waste and appeal to environmentally conscious consumers.
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