Caramel Apple Oreos Are Half Green Apple and Half Caramel Cream
Laura McQuarrie — August 21, 2014 — Lifestyle
References: oreo & brandeating
Something for Target shoppers to look forward to this fall includes the launch of the exclusive Oreo Caramel Apple cookies.
Rather than being filled with plain vanilla cream, the cookies will feature a flavoring that is part green apple and part caramel, just like a candy-coated apple that you'd get at a food festival. The golden cookies even look a little more toasty than usual, which seems fitting for the fall season. Although there have been some fake Oreo flavors like Fried Chicken that have been circulating the Internet, Oreo Caramel Apple Cookies is one flavor that you can be sure will be popping up in stores at the end of August, as confirmed by a tweet from Target CMO Jeff Jones.
Rather than being filled with plain vanilla cream, the cookies will feature a flavoring that is part green apple and part caramel, just like a candy-coated apple that you'd get at a food festival. The golden cookies even look a little more toasty than usual, which seems fitting for the fall season. Although there have been some fake Oreo flavors like Fried Chicken that have been circulating the Internet, Oreo Caramel Apple Cookies is one flavor that you can be sure will be popping up in stores at the end of August, as confirmed by a tweet from Target CMO Jeff Jones.
Trend Themes
1. Flavored Cookies - Creating unique and unexpected flavors for traditional cookies offers the opportunity for disruptive innovation in the cookie industry.
2. Limited Edition Releases - Releasing limited edition flavors creates a sense of excitement and exclusivity, presenting an opportunity for disruptive innovation in the food industry.
3. Seasonal Offerings - Developing seasonal flavors and products allows businesses to cater to consumer preferences and capitalize on specific times of the year, presenting an opportunity for disruptive innovation in the snacking industry.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore new and unique flavor combinations to create disruptive innovations in the market.
2. Retail - Retailers can leverage limited edition releases of popular products to create buzz and attract new customers, presenting an opportunity for disruptive innovation in the retail industry.
3. Snack Industry - The snack industry can capitalize on seasonal offerings to introduce new and innovative products, creating disruptive opportunities in the market.
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