Airheads Created Limited-Edition Floss for Dentists on Halloween
Laura McQuarrie — October 19, 2022 — Lifestyle
References: prnewswire
Dentists have a bad rap on Halloween but Airheads wants to help turn this around with candy-flavored dental floss. This limited-edition dental floss is being shared with dentists nationwide so that their houses will no longer be the least frequented when kids come trick-or-treating.
According to the beloved brand, the Airheads Candy Flavored Dental Floss promises to "bridge the longstanding holiday tension between candy makers and dentists in an effort to make the dentist's house a more desirable stop this year." Although young trick-or-treaters may groan at being given dental care items like toothpaste and toothbrushes, this candy-flavored dental floss has the potential to be something that will please candy lovers and dentists alike.
According to the beloved brand, the Airheads Candy Flavored Dental Floss promises to "bridge the longstanding holiday tension between candy makers and dentists in an effort to make the dentist's house a more desirable stop this year." Although young trick-or-treaters may groan at being given dental care items like toothpaste and toothbrushes, this candy-flavored dental floss has the potential to be something that will please candy lovers and dentists alike.
Trend Themes
1. Candy-flavored Dental Care - The creation of candy-flavored dental floss has the potential to disrupt the dental care industry by making oral hygiene more appealing to candy lovers.
2. Limited-edition Products - Manufacturers could create limited-edition versions of everyday dental products in order to increase interest in oral care and encourage consumers to experiment with different flavors.
3. Marketing Novelty Items - The success of candy-flavored dental floss shows that marketing items as novelty products can increase consumer engagement and generate positive outcomes for brands and industries.
Industry Implications
1. Dental Care - The dental care industry could develop new flavors of oral hygiene products and increase their marketing efforts to target younger audiences, as well as those who are drawn to candy flavors.
2. Candy Manufacturing - Candy manufacturers could explore the possibility of creating candy-flavored dental floss and other oral health products in order to diversify their product lines and reach a new market.
3. Consumer Goods - The success of candy-flavored dental floss demonstrates the potential for introducing unusual flavors to everyday consumer goods, which could be an opportunity for those in the consumer goods industry to experiment with new products and marketing strategies.
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