The Cadbury Mini Bite Grab Bags from CSM Bakery Solutions are Tasty
Michael Hemsworth — January 31, 2021 — Marketing
References: csmbakerysolutions & foodbev
The Cadbury Mini Bite Grab Bags are a new range of baked goods from CSM Bakery Solutions that will provide consumers with a different way to enjoy some of their favorite Cadbury chocolate products. The products will be launching next month in three varieties including Cadbury Dairy Milk Mini Cookies, Cadbury Dairy Milk Flapjack Bites and Cadbury Dairy Milk Caramel Flapjack. The treats will be launching at Sainsbury's at a price point of just £1 each to make them the perfect option for anytime consumption.
European Licensing Director at CSM Bakery Solutions Peter Duncan spoke on the new Cadbury Mini Bite Grab Bags saying, "We’re so pleased to be extending our grab bag offering into Sainsbury’s stores. We’re always looking for ways to bring a moment of joy to chocolate fans and these bags do just that. We hope people think they’re as tasty as we do.”
European Licensing Director at CSM Bakery Solutions Peter Duncan spoke on the new Cadbury Mini Bite Grab Bags saying, "We’re so pleased to be extending our grab bag offering into Sainsbury’s stores. We’re always looking for ways to bring a moment of joy to chocolate fans and these bags do just that. We hope people think they’re as tasty as we do.”
Trend Themes
1. Chocolate Baked Goods - The Cadbury Mini Bite Grab Bags is a disruptive innovation opportunity for chocolate bakeries to create unique and tasty chocolate-themed baked goods with different varieties.
2. Convenient Snacking - The launch of Cadbury Mini Bite Grab Bags is an opportunity for food companies to introduce more grab-and-go snack options to provide convenience for consumers.
3. Brand Partnership - The collaboration of CSM Bakery Solutions and Cadbury presents an opportunity for companies to work together to create innovative products with established brands in the market.
Industry Implications
1. Bakery - The bakery industry can take advantage of the popularity of Cadbury chocolate products by incorporating them into their baked goods to offer a unique twist and attract more customers.
2. Snack - The launch of the Cadbury Mini Bite Grab Bags provides an opportunity for the snack industry to introduce more convenient and tasty options for on-the-go consumers or those looking for a quick treat.
3. Food Retail - The introduction of the Cadbury Mini Bite Grab Bags creates an innovative opportunity for food retailers to add unique and exclusive products to their shelves, potentially increasing customer traffic and sales.
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