Trader Joe's Newest Frozen Dessert Puts a Twist on a Summer Classic
Laura McQuarrie — June 8, 2017 — Lifestyle
References: traderjoes & hellogiggles
Trader Joe's recently introduced brownie ice cream sandwiches to put a spin on a classic frozen summertime dessert. The Brownie Crisp Coffee Ice Cream Sandwiches take the form of small, bite-sized square sandwiches, which are made with the brand's own Brownie Crisps and coffee ice cream.
Since the classic Brownie Crisps from Trader Joe's are naturally crunchy like a cookie, the addition of ice cream helps to soften the dessert crusts slightly, yet leaves them firm enough to hold and eat.
As a hybrid dessert that combines chocolate chip-stuffed brownies, coffee flavors and the refreshment of ice cream, it a new product that is sure to satisfy one's sweet tooth cravings throughout the upcoming summer months.
Since the classic Brownie Crisps from Trader Joe's are naturally crunchy like a cookie, the addition of ice cream helps to soften the dessert crusts slightly, yet leaves them firm enough to hold and eat.
As a hybrid dessert that combines chocolate chip-stuffed brownies, coffee flavors and the refreshment of ice cream, it a new product that is sure to satisfy one's sweet tooth cravings throughout the upcoming summer months.
Trend Themes
1. Hybrid Desserts - The trend of combining flavors and textures to create hybrid desserts presents the opportunity for creative combinations and unexpected taste experiences.
2. Miniature Desserts - The trend of creating smaller versions of classic desserts allows for portion control and a wider variety of flavors to be sampled in one sitting.
3. Coffee Desserts - The trend of incorporating coffee into desserts, such as the coffee ice cream in these brownie sandwiches, presents opportunities for new flavor combinations and appeals to coffee lovers.
Industry Implications
1. Frozen Desserts - In the frozen dessert industry, there is an opportunity to create unique combinations of textures and flavors, such as the crunchy brownie crust and creamy ice cream in these sandwiches.
2. Snack Foods - In the snack food industry, there is an opportunity to create bite-sized sweet treats, such as these brownie ice cream sandwiches, that are convenient for on-the-go snacking.
3. Coffee and Chocolate - In the coffee and chocolate industries, there is an opportunity to partner and create unique products, such as coffee-flavored chocolate or chocolate-coated coffee beans, that appeal to both coffee and chocolate enthusiasts.
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