Celebrity-Favorite Brand 'Honor' is Relaunching as a Bridal Line
Ellen Smith — October 12, 2017 — Lifestyle
References: honornyc & fashionista
Esteemed celebrity designer Giovanna Randall has reemerged after a brief hiatus, with the announcement that the ready-to-wear clothing line 'Honor' will be relaunching as an exclusive bridal line.
This whimsical line is compiled of bold vintage motifs and dreamy visuals, that elicit a sweet but sophisticated look. The collection is comprised of flared lace sleeves, long sleeve mini dresses with capes, ruffled shoulder detailing and an unusual jump suit with bell bottoms. The audacious and modest line combines both nostalgic and modern elements to offer its wearers truly unique pieces, for a special day.
Randall claims the bridal collection was inspired by wild flowers seen on the east coast as well as costumes the designer saw in Netflix's 'The Crown.'
This whimsical line is compiled of bold vintage motifs and dreamy visuals, that elicit a sweet but sophisticated look. The collection is comprised of flared lace sleeves, long sleeve mini dresses with capes, ruffled shoulder detailing and an unusual jump suit with bell bottoms. The audacious and modest line combines both nostalgic and modern elements to offer its wearers truly unique pieces, for a special day.
Randall claims the bridal collection was inspired by wild flowers seen on the east coast as well as costumes the designer saw in Netflix's 'The Crown.'
Trend Themes
1. Whimsical Bridal Wear - Disruptive innovation opportunity: Creating bridal wear that combines bold vintage motifs and dreamy visuals, offering unique pieces for a special day.
2. Nostalgic Modern Elements - Disruptive innovation opportunity: Incorporating nostalgic and modern elements in bridal wear to create truly unique and sophisticated designs.
3. Influence of Popular Culture - Disruptive innovation opportunity: Designing bridal wear inspired by popular culture, such as incorporating themes from popular TV shows or movies.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Developing a line of bridal wear that disrupts the traditional wedding fashion industry with whimsical and nostalgic designs.
2. Entertainment - Disruptive innovation opportunity: Collaborating with popular entertainment platforms to create bridal wear collections inspired by their shows or movies.
3. Event Planning - Disruptive innovation opportunity: Partnering with event planners to offer unique and memorable bridal wear options to their clients, incorporating elements from popular culture or nostalgic themes.
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