The Seven Sundays Breakfast Muesli Lineup is Made with Premium Grains
Michael Hemsworth — September 6, 2016 — Lifestyle
References: thespiceagency & packagingoftheworld
The Seven Sundays breakfast muesli packaging is the design work of The Spice Agency for Green's Food and helps to refresh the brand to be more inviting and approachable.
Consisting of four different kinds of muesli such as bircher & quinoa, berry, nutty and gluten-free the packaging features the ingredients painted with watercolors on the front. This imagery is placed adjacent to a see-through panel that allows consumers to correlate the fresh ingredients to the actual product within.
Ingredients of the Seven Sundays muesli are premium in nature and focus on delivering consumers a product that is packed with on-trend grains. The Seven Sundays breakfast muesli helps to satisfy a growing number of consumers looking for quick yet healthy ways to eat before beginning their day.
Consisting of four different kinds of muesli such as bircher & quinoa, berry, nutty and gluten-free the packaging features the ingredients painted with watercolors on the front. This imagery is placed adjacent to a see-through panel that allows consumers to correlate the fresh ingredients to the actual product within.
Ingredients of the Seven Sundays muesli are premium in nature and focus on delivering consumers a product that is packed with on-trend grains. The Seven Sundays breakfast muesli helps to satisfy a growing number of consumers looking for quick yet healthy ways to eat before beginning their day.
Trend Themes
1. Watercolor Packaging - The use of watercolor imagery in packaging design could disrupt traditional product packaging by creating a more approachable and visually appealing option.
2. Premium Ingredients - Focusing on premium, on-trend ingredients in food products could disrupt the breakfast industry by offering healthier and more unique options.
3. Visible Ingredients - Incorporating see-through paneling in packaging to show the actual product could disrupt consumer expectations and allow for a more transparent and trustworthy product.
Industry Implications
1. Food Packaging - The use of watercolor imagery in packaging designs could disrupt the traditional food packaging industry by setting new design standards.
2. Breakfast Foods - Focusing on premium, on-trend ingredients in breakfast foods could disrupt the industry by offering healthier and more unique options.
3. Transparency and Traceability - Incorporating see-through paneling in packaging to show the actual product could disrupt industries focused on consumer trust and transparency such as the food, beauty, and supplement industries.
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