The Rox Volleyball San Sol Box Design is Sporty and Textured
Michael Hemsworth — September 9, 2016 — Lifestyle
References: behance.net & packageinspiration
The Rox Volleyball San Sol box design is the design work of Victoria Dexter and helps to identify the best and brightest features of both the brand and its products. Featuring hexagonal cutouts, a textured aesthetic and a vibrant color scheme the Rox Volleyball San Sol packaging mimics the design of the very product within. What's more, the vibrant sea blue and sandy brown colors tie the packaging to the beach for the inherent connection to be clear right off the bat.
The Rox Volleyball San Sol box design encourages the consumer to interact with it, experience the texture and even touch the actual product. This focus on sensory stimulation helps to set the product apart from other options in the sporting goods aisle to encourage purchases.
The Rox Volleyball San Sol box design encourages the consumer to interact with it, experience the texture and even touch the actual product. This focus on sensory stimulation helps to set the product apart from other options in the sporting goods aisle to encourage purchases.
Trend Themes
1. Sensory Packaging - Incorporating unique textures and interactive features in product packaging to enhance consumer experience and encourage purchases.
2. Visual Mimicry Packaging - Creating packaging that visually mimics the design and color scheme of the product within.
3. Environmental Connection Packaging - Using packaging design to make an inherent connection to the environment that the product is intended for.
Industry Implications
1. Sporting Goods Retail - Opportunity to enhance product packaging by incorporating sensory and visual mimicry techniques, ultimately driving sales.
2. Consumer Goods Packaging - Incorporating eco-friendly materials and design features to make a connection between the product and its intended environment for enhanced consumer appeal.
3. Visual Merchandising - Opportunity to use sensory and visually stimulating product packaging to create dynamic in-store displays and enhance the overall shopping experience.
2.4
Score
Popularity
Activity
Freshness
