Drink is a Hidden Boston Bar That Makes Libations for Every Taste
Rebecca Byers — November 6, 2015 — Lifestyle
References: drinkfortpoint & drinks.seriouseats
Located in South Boston's Fort Point section, Drink is a highly innovative Boston bar concept that creates customized drinks based on customer preference. Operating without a menu, the unmarked bar is located below Italian restaurant Sportello and can be entered through the Sportello door. Once inside, those interested in getting a quality custom cocktail should head downstairs instead of up into the restaurant.
Stacked with a team of now-infamous star bartenders, Drink is a Boston bar with plenty of work space for the staff to get creative with their cocktail concocting. With plenty of vintage bar accessories to ogle at, customers will also be delighted at the range of charismatic vintage cups and glasses the beverages are served in.
Stacked with a team of now-infamous star bartenders, Drink is a Boston bar with plenty of work space for the staff to get creative with their cocktail concocting. With plenty of vintage bar accessories to ogle at, customers will also be delighted at the range of charismatic vintage cups and glasses the beverages are served in.
Trend Themes
1. Customized Cocktails - Bars and restaurants can adopt a menu-free model and create personalized cocktails based on customer preferences, providing a unique and tailored experience for patrons.
2. Vintage Bar Accessories - The incorporation of trendy and charismatic vintage bar accessories add a new level of authenticity to establishments, creating a unique experience for patrons.
3. Star Bartender Culture - Emphasizing the skills and creativity of the staff can be a major selling point for establishments, and place a focus on the experience and the artistry of mixology.
Industry Implications
1. Hospitality - Bars and restaurants within the hospitality industry can adopt customized cocktails, vintage bar accessories, and a star bartender culture to stand out in a crowded market and appeal to patrons looking for a unique experience.
2. Event Planning - Event planners can incorporate customized cocktail bars that have vintage bar accessories and star bartenders for corporate events, weddings, and other special occasions, appealing to clients looking for a customized and personalized experience.
3. Marketing and Branding - Marketing and branding agencies can incorporate customized cocktail bars with vintage bar accessories and star bartenders in experiential marketing campaigns, providing an interactive and memorable brand experience for consumers.
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