The Bols Genever Wine Crate is Handmade to Perfection
Vittoria Natarelli — August 12, 2010 — Art & Design
References: bmb-nyc & lovelypackage
The Bols Genever Wine Crate came about when the wine company, Bols Genever, created a small quantity of one of their stellar wines. This opened up an opportunity for an impressive packaging design to encase the special wine. Each crate is hand-assembled and comes with two wine glasses.
These one-of-a-kind boxes are unique in that its pieces building pieces are chosen randomly during construction, ensuring no two boxes are the same.
Implications - In today's industry where products are constantly being replicated by a wide range of businesses, consumers often desire one-of-a-kind or homemade products. Such products offer exclusive qualities that lead consumers to enjoy a more personal and customized experience when interacting or using a particular product.
These one-of-a-kind boxes are unique in that its pieces building pieces are chosen randomly during construction, ensuring no two boxes are the same.
Implications - In today's industry where products are constantly being replicated by a wide range of businesses, consumers often desire one-of-a-kind or homemade products. Such products offer exclusive qualities that lead consumers to enjoy a more personal and customized experience when interacting or using a particular product.
Trend Themes
1. One-of-a-kind Packaging - As consumers look for more unique and personalized experiences, there is an opportunity for businesses to create one-of-a-kind packaging designs that offer exclusivity and customization.
2. Handmade Products - The trend towards handmade products offers an opportunity for businesses to create customized and unique offerings that appeal to consumers looking for specialized and personalized experiences.
3. Randomized Construction - Incorporating randomized elements in products such as building pieces in construction can offer a one-of-a-kind experience that appeals to consumers looking for unique and personalized products.
Industry Implications
1. Wine and Spirits - In the premium and luxury markets of wine and spirits, businesses can create customized and personalized packaging for specific products, offering consumers an exclusive experience.
2. Gift and Subscription Boxes - Subscription boxes or gift boxes can incorporate one-of-a-kind packaging designs that offer customization for consumers looking for a personalized product experience.
3. Artisanal Products - Artisanal products such as handmade crafts or specialty foods can incorporate elements of randomized construction to offer a unique, one-of-a-kind product that appeals to consumers looking for personalized and exclusive experiences.
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