The Blonde Bombshell has a Sexy Bottle Design
Vittoria Natarelli — August 24, 2010 — Lifestyle
References: hookusa & lovelypackage
The Blonde Bombshell is a wine company that wanted to be cheeky and added lots of pulp to their bottle design. The bottle gives a pulp movie-like look and feel to the wine bottle's aesthetic. This unique design was created to complement the fruity, floral flavor of the vino.
The Blonde Bombshell surely has a look that stands out in crowded wine shops.
Implications - Packaging products in a unique, retro style tends to be very popular with consumers due to the induced feeling of nostalgia. Nostalgic products have been associated with a homemade quality that is not seen in products today. Therefore, nostalgic-inspired packaging can move the consumer to purchase the product.
The Blonde Bombshell surely has a look that stands out in crowded wine shops.
Implications - Packaging products in a unique, retro style tends to be very popular with consumers due to the induced feeling of nostalgia. Nostalgic products have been associated with a homemade quality that is not seen in products today. Therefore, nostalgic-inspired packaging can move the consumer to purchase the product.
Trend Themes
1. Nostalgic-inspired Packaging - Packaging products in a unique, retro style tends to be very popular with consumers due to the induced feeling of nostalgia, creating an opportunity for disruptive innovation in packaging design.
2. Homemade Quality - Nostalgic products have been associated with a homemade quality that is not seen in products today, suggesting an opportunity for disruptive innovation in food and beverage manufacturing.
3. Crowded Wine Shops - Standing out in crowded wine shops is a challenge for wine brands, creating an opportunity for disruptive innovation in wine packaging and branding.
Industry Implications
1. Packaging Design - Nostalgic-inspired packaging presents a potential disruptive innovation opportunity in the packaging design industry.
2. Food and Beverage Manufacturing - Creating products with a homemade quality through nostalgic-inspired packaging can be a disruptive innovation opportunity in the food and beverage manufacturing industry.
3. Wine Industry - Developing unique wine packaging and branding strategies can be a disruptive innovation opportunity in the wine industry.
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