BK Café will Deliver Exceptional Drinks for an Authentic Experience
Michael Hemsworth — March 9, 2019 — Lifestyle
The new BK Café has been announced by Burger King as a way to offer consumers a different kind of experience from the brand that is focused on all things coffee. Set to be available at participating locations, the coffee menu will include premium drinks made with 100% Arabica beans including Iced Vanilla Coffee, Mocha Frappe, Iced Mocha Coffee and more. Each of the drinks are made to perfection in a quick, efficient manner that could eliminate the need to visit traditional cafes for those who frequent the brand's restaurant locations.
The BK Café menu comes as a response to the rising number of consumers seeking out premium coffee beverages by offering them a quick, delicious option that is easily obtained.
Image Credit: Burger King
The BK Café menu comes as a response to the rising number of consumers seeking out premium coffee beverages by offering them a quick, delicious option that is easily obtained.
Image Credit: Burger King
Trend Themes
1. Premium QSR Menus - Quick-service restaurants are shifting to offer premium menus that rival traditional cafes.
2. Authentic Coffee Experiences - Fast-food chains are beginning to focus on creating authentic coffee experiences to cater to the rising number of premium coffee consumers.
3. Efficient Beverage Preparation - In response to consumer demand for quick and convenient beverages, brands are utilizing efficient preparation methods to provide quality drinks in a timely manner.
Industry Implications
1. Quick-service Restaurants - Fast-food chains are expanding their menu offerings to include premium coffee options, providing a competitive edge in the industry.
2. Cafes - Traditional cafes must now compete with fast-food chains who are offering premium coffee menus that are convenient for on-the-go consumers.
3. Beverage Preparation Technology - Brands are investing in new beverage preparation technology to improve efficiency, providing opportunities for innovation in the beverage industry.
1.5
Score
Popularity
Activity
Freshness
