Bioplants Introduces Its Inouï Microgreen Range in Supermarkets
References: bioplants.fr & hortidaily
Bioplants, the French potted aromatic herbs specialist, has successfully launched its Inouï microgreen range in the fruit and vegetable sections of supermarkets in western France. Bioplants innovates by offering kitchen-pickable microgreens, providing the natural and fresh flavors of garden-grown produce. This approach aims to enhance the product's shelf life, offering consumers a convenient and fresh culinary experience in their kitchens.
"This allows consumers to have ultra-fresh microgreens since they are alive in their trays. If watered properly, they can be kept for up to 2 weeks," explained Camille Bisson, Bioplant's marketing project manager.
Bioplants envisions a future expansion of its existing range, with plans to introduce new varieties that are not only "aesthetically pleasing" but also promise to be delightful and surprising in taste.
Image Credit: Inouï
"This allows consumers to have ultra-fresh microgreens since they are alive in their trays. If watered properly, they can be kept for up to 2 weeks," explained Camille Bisson, Bioplant's marketing project manager.
Bioplants envisions a future expansion of its existing range, with plans to introduce new varieties that are not only "aesthetically pleasing" but also promise to be delightful and surprising in taste.
Image Credit: Inouï
Trend Themes
1. Kitchen-pickable Microgreens - Bioplants innovates by offering kitchen-pickable microgreens, providing the natural and fresh flavors of garden-grown produce.
2. Enhanced Shelf Life - Bioplants' approach aims to enhance the product's shelf life, offering consumers a convenient and fresh culinary experience.
3. New Varieties with Surprising Taste - Bioplants plans to introduce new varieties that promise to be delightful and surprising in taste, expanding their existing range.
Industry Implications
1. Aromatic Herb Farming - Bioplants, the French potted aromatic herbs specialist, introduces kitchen-pickable microgreens to enhance the industry.
2. Supermarkets - Supermarkets benefit from Bioplants' innovative microgreens that have an enhanced shelf life, providing consumers with a convenient and fresh culinary experience.
3. Culinary Experiences - Bioplants' introduction of new microgreen varieties with surprising taste opens up opportunities for delightful and innovative culinary experiences.
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