The Opening of 'Beyond Planet Earth' Kicks Off with Marketing Ploys
Omar Yusuf — September 30, 2011 — Tech
References: vimeo.tumblr & gizmodo
The American Museum of Natural History intends to open an ambitious new exhibition called Beyond Planet Earth; the showcase will call on all the institute's resources in order to exhaustively answer the big questions surrounding outer space. Oh, and you're invited!
Should you happen to be in New York City on the 4th of October, the opportunity is almost too difficult to miss. Vimeo, the popular video hosting website, is offering users the chance to visit the groundbreaking exhibit early, receive a private tour of the Hayden Planetarium and talk one-on-one with museum researchers. This affiliation between the Museum of Natural History and Vimeo is intended to help stimulate the once-imaginative public with tough questions and fascinating ideas. In order to take part in Beyond Planet Earth, simply post a video of yourself inventing new methods for space travel -- tickets are being rewarded on a 'first come' basis. My money's on quantum teleportation!
Should you happen to be in New York City on the 4th of October, the opportunity is almost too difficult to miss. Vimeo, the popular video hosting website, is offering users the chance to visit the groundbreaking exhibit early, receive a private tour of the Hayden Planetarium and talk one-on-one with museum researchers. This affiliation between the Museum of Natural History and Vimeo is intended to help stimulate the once-imaginative public with tough questions and fascinating ideas. In order to take part in Beyond Planet Earth, simply post a video of yourself inventing new methods for space travel -- tickets are being rewarded on a 'first come' basis. My money's on quantum teleportation!
Trend Themes
1. Immersive Exhibitions - Creating interactive and engaging exhibitions that provide a fully immersive experience for visitors to explore outer space and beyond.
2. Collaborative Partnerships - Forging strategic partnerships between museums and technology platforms to enhance the exhibition experience and leverage digital platforms for promotion and engagement.
3. Crowdsourced Innovation - Encouraging public participation and innovation by leveraging crowdsourcing platforms to gather ideas and solutions for space exploration.
Industry Implications
1. Museum Industry - Museums can leverage immersive technologies and collaborations to create innovative exhibitions that attract and engage visitors.
2. Technology Platform Industry - Technology platforms like Vimeo can partner with museums to provide unique experiences and engage their user base with crowd-generated content and interactive exhibitions.
3. Space Industry - The space industry can benefit from crowdsourcing ideas and solutions through exhibitions to foster innovation in space travel and exploration.
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