CAULIPOWER is Sharing Better-for-You Pizza Bundles with Parents
Laura McQuarrie — February 6, 2020 — Life-Stages
References: BornOnPizzaDay & prnewswire
To celebrate babies who are born on National Pizza Day on February 9th, cauliflower crust pizza brand CAULIPOWER is treating parents to a year's supply of its better-for-you pizza products. There will be 1,000 kits up for grabs, featuring not just a free year's supply of CAULIPOWER pizza but also a baby onesie that features the meme that says: "If cauliflower can become pizza, I can become anything."
CAULIPOWER offers a variety of products, including veggie pizzas, paleo-friendly options and pizzas topped with all-natural, uncured meats. Knowing that parents of newborns are often overwhelmed, these bundles help to keep freezers stocked and parents from neglecting their own need to be nourished.
Image Credit: CAULIPOWER
CAULIPOWER offers a variety of products, including veggie pizzas, paleo-friendly options and pizzas topped with all-natural, uncured meats. Knowing that parents of newborns are often overwhelmed, these bundles help to keep freezers stocked and parents from neglecting their own need to be nourished.
Image Credit: CAULIPOWER
Trend Themes
1. Better-for-you Pizza - Opportunity for creating and marketing healthier pizza options to meet the growing demand for nutritious fast food.
2. Parental Support - Potential for businesses to develop products and services that specifically cater to the needs of parents and newborns.
3. Personalized Baby Merchandise - Innovation potential in creating unique and personalized merchandise for babies and their parents to celebrate special occasions.
Industry Implications
1. Food and Beverage - Opportunity for food companies to tap into the market of healthier and convenient pizza options.
2. Childcare and Parenting - Opportunity for businesses in the childcare and parenting industry to offer products and services that support parents of newborns.
3. Apparel and Merchandise - Potential for businesses in the apparel industry to create customized baby merchandise that celebrates special milestones.
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