Bethel.TV is an On-Demand Network for the Bethel Redding Church
Rebecca Byers — April 14, 2015 — Social Good
The Bethel.TV is an innovative multimedia channel subscription service being offered by the Bethel Redding Church community. The unique subscription-based platform is an intriguing shift in content when compared to most religion-based networks given that rather than focusing on the worship aspect, the content is geared toward the general goal of personal revival.
While the network, which can be streamed on many kinds of devices, does include the streaming of the Church's worship and teachings, access to the network includes a library of on-demand content including concerts and other events.
Bethel.TV differs from many traditional digital church communities in that it focuses on fueling a personal revolution within through the sharing of spiritual, uplifting content.
While the network, which can be streamed on many kinds of devices, does include the streaming of the Church's worship and teachings, access to the network includes a library of on-demand content including concerts and other events.
Bethel.TV differs from many traditional digital church communities in that it focuses on fueling a personal revolution within through the sharing of spiritual, uplifting content.
Trend Themes
1. Subscription-based Multimedia - Disruptive innovation opportunity: Create a subscription-based multimedia platform that focuses on personal development and spiritual content, similar to Bethel.TV.
2. Shift in Religion-based Networks - Disruptive innovation opportunity: Develop a digital network that offers content aimed at personal revival and spiritual growth, as an alternative to traditional religion-based channels.
3. On-demand Spiritual Content - Disruptive innovation opportunity: Create an on-demand platform that provides a library of spiritual content, including concerts and events, for individuals seeking personal revival.
Industry Implications
1. Digital Media - Disruptive innovation opportunity: Create a digital media platform that offers subscription-based access to a variety of spiritual and uplifting content.
2. Religion-based Networks - Disruptive innovation opportunity: Establish a digital network that disrupts traditional religion-based channels by focusing on personal development and spiritual growth.
3. Event Streaming - Disruptive innovation opportunity: Develop a streaming platform that offers on-demand access to spiritual events, concerts, and other uplifting content.
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