The 'Berniechella' Festival Will Honor Senator Bernie Sanders
Katherine Pendrill — April 19, 2016 — Pop Culture
Fans of the presidential hopeful Bernie Sanders are getting together to hold a gathering called 'Berniechella.' Set to take place in the lead up to Coachella's second weekend, the event will provide a unique opportunity for Sanders' fans to show their support for the presidential hopeful.
Berniechella is set to take place on April 21st and 22nd in the city of Coachella. The event will consist of a free block party put on by Sanders' supporters. There will be a variety of musical guests performing, including Ozomatli, Venus & The Moon and DJs such as Shepard Fairey and Zoe Kravitz.
While there is no word on whether Saunders himself will make an appearance at the festival, the event is likely to draw huge crowds due to the number of people already in town for Coachella.
Berniechella is set to take place on April 21st and 22nd in the city of Coachella. The event will consist of a free block party put on by Sanders' supporters. There will be a variety of musical guests performing, including Ozomatli, Venus & The Moon and DJs such as Shepard Fairey and Zoe Kravitz.
While there is no word on whether Saunders himself will make an appearance at the festival, the event is likely to draw huge crowds due to the number of people already in town for Coachella.
Trend Themes
1. Socially-driven Political Events - Creating events and gatherings to rally support for political candidates, such as 'Berniechella' in honor of Bernie Sanders, allows supporters to engage with like-minded individuals.
2. Collaborative Fundraising Events - Organizing block parties and festivals to raise funds for political campaigns, like 'Berniechella,' offers a unique approach to gathering financial support for candidates.
3. Political Activism Through Entertainment - By incorporating music, art, and entertainment into political gatherings, such as 'Berniechella,' political movements can engage with a wider audience and raise awareness.
Industry Implications
1. Event Planning - Event planning professionals have the opportunity to organize politically-themed festivals and gatherings, such as 'Berniechella,' to cater to a growing market of socially-engaged individuals.
2. Political Campaigns - Political campaigns can explore new and creative ways to engage with supporters and raise funds by hosting events like 'Berniechella', which can have a significant impact on their campaign strategies.
3. Entertainment - The entertainment industry, including musicians, DJs, and artists, has the potential to participate in politically-themed events like 'Berniechella' to reach a diverse audience and support the political causes they believe in.
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