This Bebeto Candy Range Has Fruit Juice and No Artificial Colors
Michael Hemsworth — January 29, 2021 — Marketing
References: bebeto.tr & conveniencestore
This new Bebeto candy range has been announced by the brand to offer consumers a way to indulge their sweet tooth with high-quality products that suit their flavor and lifestyle preferences. The candies include the Big Fizzy Mix, the New Big Mix and Strawberries, which are all Halal-certified, made with fruit juice and don't have any artificial colors in the mix. The products feature a price of just £1 per bag and come with 150 grams per pack.
UK Brand Marketing Manager for Bebeto Gabriella Egleton spoke on the new Bebeto candy range saying, "We stormed into 2021 with new lines so to begin February with another four additional products is outstanding for us. Due to the growing popularity of our range and higher demand from retailers and consumers alike, our offering will continue to grow throughout the year.”
UK Brand Marketing Manager for Bebeto Gabriella Egleton spoke on the new Bebeto candy range saying, "We stormed into 2021 with new lines so to begin February with another four additional products is outstanding for us. Due to the growing popularity of our range and higher demand from retailers and consumers alike, our offering will continue to grow throughout the year.”
Trend Themes
1. Halal-certified Candy - There is a growing demand for Halal-certified products, creating an opportunity for brands to offer more diverse and inclusive options for consumers.
2. Natural and Healthy Candy - Consumers are increasingly looking for candy options made with natural ingredients and no artificial colors or flavors, presenting a chance for innovative brands to cater to this market.
3. Affordable Candy - Affordable candy options like Bebeto's new candy range can attract price-sensitive consumers, providing an opportunity for brands to tap into this segment of the market.
Industry Implications
1. Food Manufacturing - Food manufacturers can invest in producing Halal-certified candy and diversify their product offerings to cater to Muslim consumers worldwide.
2. Health and Wellness - The health and wellness industry can explore the potential of creating low-sugar, natural, and healthy candy options to cater to the growing demand for healthier snack options.
3. Retail - Retailers can benefit from the growing popularity of Halal-certified candy by stocking up on diverse and inclusive products, meeting the needs of a wider range of consumers.
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