Basil Seed Works' ZenBasil Spotlights a "Forgotten Superfood"
Laura McQuarrie — September 21, 2017 — Lifestyle
References: basilseedworks & foodbusinessnews.net
According to Basil Seed Works, the humble basil seed is a tremendous superfood that has been overlooked, so it makes a range of flavorful beverages powered by this natural ingredient. In terms of look, taste and texture, Basil Seed Works describes that "hydrated organic basil seeds, which creates a pleasantly chewy texture." As such, it likens its line of ZenBasil beverages to Boba, or bubble milk tea with tapioca pearls.
ZenBasil introduces a line of organic basil seed beverages that are rich in electrolytes, minerals, antioxidants and vitamins. The refreshing beverages are offered in flavors like White Gummy, Healthy Greens and Touch of Honey. Soon, the brand is set to expand its range with Coconut Milk and Pomegranate flavors.
The beverages are free from gums, refined sugars and agave syrup as a sweetener.
ZenBasil introduces a line of organic basil seed beverages that are rich in electrolytes, minerals, antioxidants and vitamins. The refreshing beverages are offered in flavors like White Gummy, Healthy Greens and Touch of Honey. Soon, the brand is set to expand its range with Coconut Milk and Pomegranate flavors.
The beverages are free from gums, refined sugars and agave syrup as a sweetener.
Trend Themes
1. Basil Seed-based Beverages - Basil Seed Works introduces a line of organic basil seed beverages, showcasing the potential of this overlooked superfood.
2. Flavorful Beverages - Basil Seed Works creates flavorful beverages powered by hydrated organic basil seeds, offering a pleasant chewy texture similar to bubble milk tea with tapioca pearls.
3. Natural Ingredients in Beverages - Basil Seed Works' ZenBasil beverages are made with natural ingredients, free from gums, refined sugars, and agave syrup as a sweetener.
Industry Implications
1. Superfood Industry - The superfood industry has an opportunity to explore the benefits and potential applications of basil seeds as a nutrient-rich ingredient in food and beverage products.
2. Health and Wellness Beverage Industry - The health and wellness beverage industry can leverage the popularity of flavorful, organic basil seed-based beverages as a healthier alternative to traditional sugary drinks.
3. Functional Beverage Industry - The functional beverage industry can incorporate basil seed-based beverages into their product offerings, highlighting the electrolytes, minerals, antioxidants, and vitamins found in these refreshing drinks.
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