Ask.com Ad Asks Who Wants a Deal, and the Answer is No One
Jessica Marcel — October 23, 2009 — Pop Culture
References: ask & techcrunch
Ask.com should have known better than to base a new ad on the 'Brady Bunch' opening theme song. The song isn’t the same, but the style is, and both are right up there in annoyingness.
The new Ask.com ad has a seriously annoying jingle, and some seriously lame acting. The Ask.com ad asks, “Hey Ladies! Who wants a deal? - I do! I do!” And then it asks it again. And again. The Ask.com ad is one of those obviously awful commercial fails, and now Twitter lets the insults go viral.
The new Ask.com ad has a seriously annoying jingle, and some seriously lame acting. The Ask.com ad asks, “Hey Ladies! Who wants a deal? - I do! I do!” And then it asks it again. And again. The Ask.com ad is one of those obviously awful commercial fails, and now Twitter lets the insults go viral.
Trend Themes
1. Annoying Commercial Jingles - Opportunity for disruptive innovation: Develop creative and memorable jingles that capture attention and resonate with consumers.
2. Lame Acting in Advertisements - Opportunity for disruptive innovation: Explore new approaches to acting in ads that authentically engage viewers and enhance the effectiveness of the message.
3. Viral Insults on Social Media - Opportunity for disruptive innovation: Create tools or strategies to monitor and manage brand reputation in real-time on social media platforms.
Industry Implications
1. Advertising - Opportunity for disruptive innovation: Introduce technological advancements that revolutionize the way ads are produced, targeted, and delivered.
2. Marketing - Opportunity for disruptive innovation: Develop innovative strategies to create meaningful connections with consumers while avoiding negative viral backlash.
3. Social Media Monitoring - Opportunity for disruptive innovation: Build advanced algorithms or AI systems that help businesses monitor and respond to online insults and negative sentiment in real-time.
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