Naoto Fukasawa Designs the Asari Chair for Herman Miller
Amy Duong — June 11, 2023 — Art & Design
References: redirect.viglink & design-milk
The new Asari chair is designed by Naoto Fukasawa for Herman Miller and the defining feature is sculpted to highlight comfort above all else. Fukasawa speaks about the Asari Chair, explaining that “My goal was to inspire joy and create a new form, ultimately becoming the next upholstered icon. A core part of my design ethos is to simplify the way we live, imbuing each creation with an attraction that makes people feel dear to it, a timelessness and longevity that enhances a human process.”
By these values, the designer creates a soft silhouette that makes the seat comfortable for home environments and the office. The namesake references the Japanese word for "clam" and this metaphor is referenced in the form of the back's design. It is cushioned for additional comfort and it comes in eight color options that detail the base, chair's body, and arms.
Image Credit: Herman Miller, Naoto Fukasawa
By these values, the designer creates a soft silhouette that makes the seat comfortable for home environments and the office. The namesake references the Japanese word for "clam" and this metaphor is referenced in the form of the back's design. It is cushioned for additional comfort and it comes in eight color options that detail the base, chair's body, and arms.
Image Credit: Herman Miller, Naoto Fukasawa
Trend Themes
1. Comfortable Sculpted Seating - Incorporating ergonomic and tactile comfort principles into seating design.
2. Minimalist Furniture - Designing timeless, sleek, and relatable products that enhance the human process by eliminating clutters.
3. Customizable Seating Solutions - Satisfying individual tastes and needs by offering customizable chairs in various configurations and designs.
Industry Implications
1. Furniture Industry - Opportunities include integrating technology into furniture design to make designs more versatile and innovative.
2. Home Decor Industry - Opportunities include targeting metrosexual males and females by creating thoughtful and personalized furniture designs that are both aesthetic and functional.
3. Office Supplies and Design Industry - Opportunities include designing office furniture that is both comfortable and stylish, to promote productivity in any work environment.
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