The Canopy x The Sill Aroma Kit Brings the Outdoors Inside
Laura McQuarrie — April 14, 2021 — Lifestyle
References: getcanopy.co & wellandgood
Connecting with nature is healing, as is the smell of plants, which is acknowledged with the new Canopy x The Sill Aroma Kit. The collaboration shares a trio of essential oil blends that are meant to be used with the brand's humidifier to create a sensory experience that brings the outdoors inside.
There's one scent that smells like a flower market, another that captures the essence of a greenhouse and a third that helps to create a soothing forest bathing experience at home.
With this kit, the partnering brands recognize that people may be missing their favorite outdoor experiences as they spend extended periods of time indoors, yet the nature of scent has the potential to uplift and inspire soothing experiences.
There's one scent that smells like a flower market, another that captures the essence of a greenhouse and a third that helps to create a soothing forest bathing experience at home.
With this kit, the partnering brands recognize that people may be missing their favorite outdoor experiences as they spend extended periods of time indoors, yet the nature of scent has the potential to uplift and inspire soothing experiences.
Trend Themes
1. Plant-inspired Aroma Kits - Creating immersive and nature-inspired sensory experiences through the use of essential oil blends and humidifiers.
2. Indoor Nature Therapy - Using aromatherapy as a means of connecting with nature while living or working in urban environments.
3. Wellness-at-home - Fostering a home environment that promotes mental and emotional wellness through various sensory experiences.
Industry Implications
1. Home Goods - Providing essential oil blends and humidifiers to create a calming indoor atmosphere and promote wellness at home.
2. Therapy and Wellness Services - Integrating plant-inspired aromatherapy into emotional and mental wellness programs for individuals and workplaces.
3. Hospitality and Tourism - Creating unique sensory experiences for guests through the use of plant-inspired aromatherapy in hotel rooms and vacation rentals.
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