The Aries Spring/Summer 2021 Capsule Honors Juxtaposing Themes
The Aries Spring/Summer 2021 collection offers a diverse selection designs. The London fashion label turns its attention to a wide range of inspirations as well. This seasonal capsule celebrates 90s rave culture, as well as early 00s heavy metal music, and the relaxed Californian surf culture.
On top of this, the Aries design language retains itself throughout all of the silhouettes. A notable feature in the capsule is the constant use of recycled space dye yarn materials. This can be seen making up the sweaters and the sweater vests, detailed with graphics that read "No Problemo," the brand's slogan as well as temple graphics. There is also an impressive selection of denim designs, graphic tees, matching jacket and pants, and more.
Image Credit: Aries
On top of this, the Aries design language retains itself throughout all of the silhouettes. A notable feature in the capsule is the constant use of recycled space dye yarn materials. This can be seen making up the sweaters and the sweater vests, detailed with graphics that read "No Problemo," the brand's slogan as well as temple graphics. There is also an impressive selection of denim designs, graphic tees, matching jacket and pants, and more.
Image Credit: Aries
Trend Themes
1. 90s Rave Culture-inspired Streetwear - Fashion brands can create capsule collections that pay tribute to past subcultures, such as the 90s rave scene, and add modern twists for contemporary consumers.
2. Incorporating Recycled Materials in Fashion Design - Fashion brands can use recycled materials, such as the space dye yarn used in the Aries Spring/Summer 2021 collection, as a conscious and sustainable design choice.
3. Mixing Contrasting Themes in Fashion Design - Fashion designers can explore the creative possibilities of mixing contrasting themes, such as 90s rave culture and early 00s heavy metal music, to create unique and eye-catching capsule collections.
Industry Implications
1. Fashion Industry - Fashion brands can incorporate trends from past subcultures and sustainable materials to create unique and environmentally conscious designs.
2. Textile Industry - The textile industry can explore innovative ways to incorporate recycled materials, such as space dye yarn, into fabrics for use in sustainable fashion design.
3. Marketing and Advertising Industry - Marketing and advertising agencies can help fashion brands reach niche audiences by promoting capsule collections that pay tribute to specific subcultures, such as 90s rave culture.
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