Hiltl Vegetarian Restaurant's Ads Show Unlikely Animal Friendships
Laura McQuarrie — September 8, 2014 — Marketing
These ads for the HILTL Vegetarian Restaurant show off unusual animal friendship, such as a pig snuggling with a tiger or a tiny cow walking alongside a lioness. Even though there are some meat eaters who vow that they could never make the switch to a fully vegetarian diet, these ads humorously prove that "It's never too late to become a vegetarian," especially since the herbivores in these images are well within the grasp of some of the most notorious predators on the planet.
As well as winning the hearts of those who adhere to a vegetarian diet, these adorable restaurant ads are surely a way to tug at the heartstrings of meat eaters as well.
As well as winning the hearts of those who adhere to a vegetarian diet, these adorable restaurant ads are surely a way to tug at the heartstrings of meat eaters as well.
Trend Themes
1. Unlikely Animal Friendships - There is an opportunity for companies in the pet and animal industry to create products or campaigns that showcase unexpected animal bonds.
2. Humorous Vegetarianism - Companies in the food industry can take a playful approach to promoting vegetarianism and reducing meat consumption.
3. Emotional Advertising - There is potential for companies in various industries to create emotional ads that appeal to both meat eaters and vegetarians alike.
Industry Implications
1. Pet and Animal Industry - The pet and animal industry can explore products or campaigns that showcase unlikely animal bonds.
2. Food Industry - The food industry can use playful approaches to promote vegetarianism and meat reduction.
3. Advertisement Industry - Various industries can create ads that appeal to both vegetarians and meat eaters alike by using emotional marketing tactics.
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