Trend Hunter to Compete in AmEx Canvas Contest
Katherinev123 — November 1, 2010 — Marketing
References: home.americanexpress & facebook
(SPONSORED) Last week, we featured the AmEx Canvas Contest and invited readers to visit American Express’ Facebook application to create their own ad. Now, Trend Hunter will be competing against local media in the contest for a $5,000 donation to the United Way.
If you’re in Toronto, join us at Bay-Adelaide Centre on November 2nd from 11:30-1:00pm. You’ll get to see Trend Hunter in a creative showdown against other media outlets, using the American Express digital canvas to design an ad on a giant screen! Our creations will be judged by host, actor and comedian Colin Mochrie.
What’s more, attendees who submit a canvas using AmEx’s Facebook application on site will get a chance to win an Apple iPad or American Express Gift Cards at the event. And don’t forget there’s also a grand prize trip to New York City up for grabs.
Come to cheer us on!
If you’re in Toronto, join us at Bay-Adelaide Centre on November 2nd from 11:30-1:00pm. You’ll get to see Trend Hunter in a creative showdown against other media outlets, using the American Express digital canvas to design an ad on a giant screen! Our creations will be judged by host, actor and comedian Colin Mochrie.
What’s more, attendees who submit a canvas using AmEx’s Facebook application on site will get a chance to win an Apple iPad or American Express Gift Cards at the event. And don’t forget there’s also a grand prize trip to New York City up for grabs.
Come to cheer us on!
Trend Themes
1. Social Media Artvertising Campaigns - Disruptive innovation opportunity: Develop unique and engaging social media advertising campaigns to stand out in a crowded marketplace.
2. Amex Canvas Contest - Disruptive innovation opportunity: Create a platform for users to design and submit their own advertisements, increasing engagement and brand awareness.
3. Creative Showdown Events - Disruptive innovation opportunity: Organize live events where media outlets compete in designing ads using digital platforms, providing interactive and entertaining experiences for attendees.
Industry Implications
1. Advertising - Disruptive innovation opportunity: Embrace social media and digital platforms to create innovative and effective advertising campaigns.
2. Financial Services - Disruptive innovation opportunity: Integrate user-generated content in marketing strategies to engage customers and promote brand loyalty.
3. Event Management - Disruptive innovation opportunity: Combine technology and creativity to organize interactive and engaging events that showcase brands and foster audience participation.
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